Idea Pins are Pinterest’s take on the Stories format – full-screen, video-aligned content options that provide several new and creative opportunities, aligning with broader consumption trends. If you’re still learning the ropes on how to best use the option, then you’re in luck because Pinterest just outlined six concept ideas to make compelling Idea Pins. Super-Six To […]

Pinterest’s last ‘Pinterest Presents’ conference was a huge success, which is why it’s announcing that it’s bringing the event back for another year, with 2022’s conference set to provide new insights into key usage trends, while simultaneously enabling Pinterest to preview coming platform features and updates to help you with your planning. One official statement reads: The […]

Pinterest is further leveling up its AR shopping options by adding a new ‘AR Try-On option for Home Decor’, which will enable users to virtually place furniture within their homes. It’s similar to how Pokemon Go and other real-world integrated engines operate, basically allowing you to ‘Pan’ a specific area with your device camera and plug-in […]

Pinterest has a logical (and slightly obvious) update for its new ‘Idea Pins’. Blogger Yasser Masood shared an image that showed Pinterest testing out a new ‘Highlights’ element for Idea Pins, which would enable creators to showcase their best Idea Pins at the top of their profile displays. I Have An Idea Idea Pins are currently displayed in posting […]

Don’t be surprised to find out that Pinterest has a predominantly female audience. After all, how could it not since it’s technically a shopping-idea hub. Male usage has been growing, with the platform now reaching at least 27% of U.S. men aged 25 to 54. While not as broad and lucrative, that still presents some […]

Pinterest is looking to improve creator discovery by adding a new ‘Profiles’ tab within Pin search. The new tab is set to highlight relevant creators related to any search term. With that description, searching on Pinterest now potentially bears a profile result regardless of what keywords you use. Pinterest Profiles  Based on their official Instagram post, […]

Pinterest is joining the new year train, and it’s bringing along a new research report about the shopping habits of Gen Z. The report explores how brands can maximize their product appeal and how Pinterest can help enhance their connection with younger consumers. The report looks at what ‘Zoomer’s are looking for in their shopping journey, as […]

Pinterest, among many other platforms, is also looking to further expand its eCommerce features, eventually becoming a key hub for online shopping. Attracting as high a number of merchants as possible is imperative to such an effort. A significant push it has made on this front has been the simplification of its ‘Catalog Ingestion’ tools. […]

Pinterest is taking inspiration from Instagram’s newest option of allowing users to reply to comments with Reels. On that note, Pinterest just announced its launching of a new option that would allow users to Pin comments within an Idea Pin clip. It’s essentially Pinterets’s take on an Instagram feature, which is honestly surprising given that it’s all mainly […]

Despite a somewhat grim-looking Q3 report, Pinterest is very happy with its annual predictions reports. Last year, Pinterest noted that its trend predictions for 2020 were 80% correct, which is a claim that it repeats with its latest Pinterest Predictions Report. The report basically provides an overview of where things are headed for them in 2022, based on […]