Pinterest Acquire Vochi

November was a very eventful month for Pinterest. Coupling with several useful updates from last month, Pinterest announces its recent acquisition of the video editing app Vochi, which enables users to easily add effects to their clips. Now that’s one way to have a solid start in December.  Check out their official Tweet. As per Pinterest: “Today we’re announcing […]

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Pinterest Shares Holiday Gift Trend Insights

Pinterest has recently launched its Holiday Hub. Now, it’s looking to add even more to your holiday push by providing new insights into rising gift trends on the platform. These trends often include fashion, beauty, and gadgets. By search frequency, these are the top Pins that gain traction on the app. Since Pinterest gained popularity as an ‘idea […]

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Pinterest on Content Removal Trends

Pinterest has just released its latest Transparency Report, outlining all of the content it has either removed or has taken action on based on regulatory violations over the 1st half of 2021. The first half of 2021, considering that it’s now almost year’s-end, was barely 4 months ago when we all hit 2021’s midway-mark. Reporting delays […]

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Pinterest Losing Active Users as COVID Eases

Contrary to achieving record highs in terms of revenue and engagement, Pinterest’s latest performance report shows that it has, and continues to, lose active users. This decline is attributed mainly to the easing of COVID restrictions, with more people finally being able (and wanting) to go offline and return to physical locations and routines. Based On The […]

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Pinterest Opens New Holiday Hub

Snapchat had already updated its Christmas hub as early as September. Twitter launched it’s holiday marketing site early in October. In line with expected holiday trends, Pinterest jumps on the seasonal marketing train and has also updated its own holiday marketing hub. While a bit late to the party, the hub showcases all new resources and […]

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Pinterest Announces ‘Pinterest TV’

Pinterest is looking to also jump on the rising live-commerce trend, which has already seen massive success in China with its series of live shopping events. It calls its new initiative ‘Pinterest TV’ and has even released an official Tweet announcing its launch. Pinterest explains: “Today, we’re announcing Pinterest TV, a series of live, original, and shoppable […]

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Pinterest Gets MRC Accreditation

It always adds a level of prestige and security when any organization gets accredited. Which is exactly what Pinterest was able to do by gaining its Media Ratings Council (MRC) accreditation for its ‘Display Pin Impressions’ and ‘Pin Clicks’ This is a big achievement for Pinterest since this accreditation also means that their platform now provides more […]

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Pinterest Shares New Insights Into Emerging Travel Trends

In favor of lighter news, Pinterest shares new insights on upcoming trends stemming from the easing of global pandemic conditions. As vaccine roll-outs and vaccination efforts gain momentum, many regions are looking forward to finally being able to relive pre-COVID travel behaviors. Months of lockdowns and restrictions have surely harbored kindred spirits that long for […]

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‘Pinterest Havens’

Sunday, 10th October celebrates World Mental Health Day. Marking the celebration, Pinterest would also be launching ‘An Anti-Burnout Oasis’, by virtue of its new project known as ‘Pinterest Havens: Invest In Rest’. Sounds like a slogan for a premium parlor and spa owned and ran wholly by Pinterest; now who wouldn’t want that? Kidding aside (well, […]

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