Have you ever pondered the staggering magnitude of social media’s impact, with the United States alone witnessing a mind-blowing 436.1 billion visits in 2023? Or perhaps, the nuanced gender dynamics that unfold across various platforms, revealing a notable male dominance at 68.65%, leaving female users trailing at 31.35%? Between 2019 and 2023, the social media […]
As generative AI tools continue to expand into various fields and integrated into different ad creation platforms, the question of legal copyright over the usage of generative content looms over everything, as various organizations try to formulate a new way to advance on this front. As things stand right now, brands and individuals can use […]
You’re in trouble. If the real estate market wasn’t already challenging enough, now you have AI to worry about. 😬 Not yet, but probably sooner than you think, we’ll see 100% AI real estate agents. These completely virtual and artificial agents will be able to have face-to-face conversations with customers, provide them with completely customized […]
With Meta already up to its neck in ad tool restrictions on various fronts, as a result of changes to data usage regulations, along with Apple’s iOS 14 update, it could soon face another challenge, with the FTC moving to ban the company from fully monetizing youth data. The FTC Is At It Again Under […]
Influence used to be a different type of ‘currency’. Back then, before the internet blew up, credibility and reputation weren’t easily acquired through simply posting aesthetic images or quirky, viral videos, but through hard work, testimonies, and track records. The bookstore and local libraries were the ‘Googles’ of the old days, and the big wigs […]
Mother’s Day is once again almost upon us, and Reddit- yes, Reddit- has published a new guide that explains why it could be a valuable platform to consider for your Mother’s Day marketing push. After all, you know what they say – a Redditor doubles as a great connector. Straight from the mouth of a […]
Reddit’s looking to make it easier for brands to get into Reddit ads with a new ‘Simple Create’ option that streamlines the campaign set-up process. While Reddit may not be the go-to choice when it comes to advertising and promotions, you can’t deny the platform’s highly diverse reach. Simply Reddit Based on official samples, Simple […]
I know we don’t really talk about Reddit much, but Reddit just published a new report on the opportunities it presents for gaming marketers, with significant reach to various groups of dedicated, passionate gamers who are looking for new purchase opportunities. And now might just be the perfect time to reach them, according to Reddit. […]
Microsoft continues to ride the whole generative AI trend, with the company recently announcing a new ‘Bing Image Creator’ tool, which will bring OpenAI’s DALL-E visual creation capacity to Microsoft Bing’s search engine, as well as its Edge browser, allowing users to easily access AI image generation at any time. Microsoft AI Based on available […]
If you’ve not tried any generative AI tools yet or have been unaware of the growing trend that’s now taking the Social Media space by storm, then you’ve been missing out on quite a few things. It’s probably time that you start looking into them, because they’re about to become a much bigger element in […]
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