Pinterest just announced that it’s entering a new partnership with eCommerce platform WooCommerce! This new collaboration would allow WooCommerce’s 3.6 million merchants to convert their product catalogs into Shoppable Pins on Pinterest, substantially augmenting the platform’s capacity to facilitate more forms of digital shopping. Woo! Exciting! For those who don’t yet know, WooCommerce is mainly an eCommerce plug-in for WordPress, enabling […]

Pinterest is launching version 5 of its Pinterest API, which enables developers to build separate applications to facilitate Pin creation, presentation, and management. Expanded access will now be open to all developers, as opposed to being limited to select partners. As Pinterest explains: “The Pinterest API (v5) is the single API for developers to build applications […]

There are traces of misinformation even on Pinterest’s seemingly pristine platform. On that note, Pinterest is taking a big step toward tackling misinformation about climate change, announcing that it’ll now exercise full bans on any misleading climate change claims on its platform. It’s a significant step for Pinterest and, as it notes, it’s the first platform […]

Excitement about prom week is ramping up! (Well, if you’re still in high school, probably) Pinterest just announced a new program to help users find prom inspiration, partnering with actress Peyton List, and showcasing some of the top prom fashions of the season. As Pinterest explains: “Beginning April 4th, Pinterest will be hosting Prom Week, an immersive […]

Pinterest is proud to be inclusive, as such, it’s announcing a series of new in-app programming to go with the celebration of International Transgender Day of Visibility, along with a couple of new usage stats that highlight the platform’s increasing utility as a support source for the trans and other non-binary communities. As Pinterest explained: “Over the […]

In case you haven’t heard, Pinterest has announced that it’ll be expanding its Creator Fund program, which was designed to help support budding Pinterest creators to better build their presence on the platform. Each platform now focuses on providing creators with better monetization options to encourage and incentivize them to stay and post more often, which, in Pinterest’s […]

To help its creators increase their audience reach across social media, Pinterest is launching a new feature for its Idea Pins. Introduced last year, in an attempt to catch up with the industry shift towards video content, Pinterest’s new ‘Video-First’ Pin format will allow creators to download and share their Idea Pins across other platforms. It’s similar […]

Pinterest has a range of new updates and add-ons as part of its second annual ‘Pinterest Presents’ global advertiser summit. Part of the hype includes in-stream shopping augments, promoted Idea Pins, improvements to its Pinterest Trends tool, and more! Next up, we’ll be looking at a couple of key announcements from the event. So, strap yourselves […]

The trick in achieving success with your paid advertising strategies this 2022 is to constantly be on the lookout for new opportunities. This would include considering using advertising platforms that you’re never tried in the past. With over 431 million active users, Pinterest is a platform that innately has a huge advertising potential. Given its relatively […]

March is Women’s History Month and first on the scene is Pinterest, which marks the occasion with a new support announcement that’ll put 10 female-owned businesses on the pedestal to receive funding, training, and more as part of Pinterest’s ‘Elevates’ program. Girl Power!  Of course, having a female-owned business isn’t the primary criteria, otherwise, Pinterest would technically […]