YouTube, the ubiquitous platform for creators and viewers alike, is once again enhancing its toolkit for content creators. In its latest move, YouTube introduces a plethora of new features aimed at empowering creators to better understand and manage their content performance while streamlining the pre-upload process. One of the standout additions is the integration of […]

In a bid to fortify transparency and combat the spread of misinformation, YouTube has rolled out augmented disclosure requirements for AI-generated content. This significant update, integrated into the Creator Studio, mandates creators to flag realistic-seeming content produced through AI tools. Upon uploading content that has been manipulated or synthetically created to appear authentic, creators will […]

YouTube has unveiled its latest move to empower creators worldwide by expanding access to its innovative “Create” video editing app. Designed primarily for Shorts creation, this app is now accessible to users in a diverse range of countries including Argentina, Australia, Brazil, Canada, Finland, Hong Kong, Ireland, the Netherlands, New Zealand, Spain, Taiwan, Thailand, and […]

In the fiercely competitive landscape of social media platforms, seizing any edge is crucial, even if it entails capitalizing on a rival’s setback. Today, YouTube unveiled a suite of innovative music remix capabilities for Shorts, strategically timed as TikTok grapples with losing access to Universal Music tracks amid a payment dispute. YouTube users can now […]

YouTube is embracing new features inspired by TikTok, introducing vertical live stream broadcasts within the Shorts feed. Users scrolling through Shorts will now encounter previews of live broadcasts in progress, easily accessible with a tap on the “Watch Live” button. This move amplifies discovery opportunities for creators, mirroring TikTok’s successful strategy of integrating live streams […]

In case you needed a reminder that making significant money out of social media subscriptions is hard, YouTube has today announced that YouTube Premium and Music has now surpassed 100 million subscribers, 8 years after its initial launch. Which is a huge achievement, no doubt. But still, at 2 billion total active YouTube users, that […]

By now, we all know how hot and useful AI can be. If you are not yet utilizing AI in any capacity, then you are likely falling behind. Budding YouTube content creators who have yet to rack up the skills and expertise to create quality images have come to praise AI. On that note, it […]

Creators and users can look forward to an updated YouTube copyright claims process, which should help address copyright dog-piling issues. Some creators can get unjustly bombarded with multiple copyright claims, making it hard to maintain their livelihood. This update aims to provide a solution to that issue while providing more options for creators to refute […]

YouTube is also going to dip its toes into generative AI. With X recently announcing its coming ‘Grok’ chatbot, YouTube is cashing in on the hype by introducing its own. YouTube is testing its new AI chatbot, hoping to give viewers an alternative engagement experience. The AI will allow viewers to ask questions about the […]

YouTube recently announced new subscriber analytics with insights into why subscribers cancel their subscriptions. While subscriber cancellations are standard, knowing why subscribers opt out of their subscriptions can help your future planning. In addition, YouTube will also provide more specific insight into how new and returning viewers engage with your content. Sub-Analytics Let us first […]