TikTok’s looking to latch onto the growing AI hype, with the world’s entertainment HQ now launching its own AI chatbot, which is currently being tested with users in the Philippines. What’s probably the most interesting about this update is how TikTok is launching what would probably be a test feature in an Asian market, instead […]

As expected, TikTok’s not going to Montana’s ban decision lying down. Last Wednesday, Montana Governor Greg Giaforte signed legislation to ban TikTok from operating in the state outright, to essentially protect Montanans from intelligence-gathering operations by China. At the same time, TikTok vowed to fight for its users in the region, and today, it announced […]

TikTok has announced a renewal of its partnership with the iconic Baseball team – the New York Yankees, which will see the Yankees’ creative team continue to produce exclusive content for the platform, helping solidify the platform’s connection and relatability with sports fans. Home Run The partnership, which TikTok first established back in 2020, has […]

TikTok is looking to strengthen its bond with top creators through the addition of a new Creator Effects Funding Program for top AR creators in the app. At the same time, TikTok’s also expanding its Creativity Program, which provides direct funding for top-performing clips. New TikTok Cash Course Right into the nitty gritty of things, […]

After a streak of good news (and even a few good updates), the ghost of bans past haunts TikTok once again – the venerable state of Montana is the 1st US state to issue a full ban on the app. As Reuters reported: “Montana Governor Greg Gianforte on Wednesday signed legislation to ban Chinese-owned TikTok […]

TikTok has announced a range of initiatives for Mental Health Awareness Month, including new in-app support resources, additional training for partner organizations, and ad credits to boost exposure for support tools in the app. What really pulls the heartstrings with TikTok is how it seemingly has something for each calendar holiday, known or otherwise. Mentally […]

TikTok is entering the space race program- alright, that was only an exaggeration to illustrate the platform’s ability to effortlessly expand into new markets, but what TikTok has been up to lately is to build on its business development potential. TikTok’s latest effort on this front is to prompt users to add a location and […]

TikTok continues to develop, period. TikTok is like an evolutionary machine, constantly improving itself and all of its tools and systems. In particular, TikTok continues to enhance its value for musicians with the launch of a new #NewMusic Search Hub that will highlight the latest tracks from popular artists. TikTok Virtuoso Based on official screenshots, […]

TikTok has added a new element to its Marketing Partners Program, with Smartly.io coming on board as its inaugural video shopping ads partner, providing yet another pathway for TikTok to facilitate in-stream commerce. At this point, you have to give it credit for tenacity. It looks like TikTok has no plans of abandoning or deviating […]

Given its high usage and popularity among younger demographics, it’s no surprise that sports has become popular with TikTok users who are increasingly sharing their passion for sports and sporting identities in the app. True enough, engagement around sports content is quickly rising on the platform, with virtually all major sports seeing increases in activity […]