Pinterest, among many other platforms, is also looking to further expand its eCommerce features, eventually becoming a key hub for online shopping. Attracting as high a number of merchants as possible is imperative to such an effort. A significant push it has made on this front has been the simplification of its ‘Catalog Ingestion’ tools. […]

Pinterest is taking inspiration from Instagram’s newest option of allowing users to reply to comments with Reels. On that note, Pinterest just announced its launching of a new option that would allow users to Pin comments within an Idea Pin clip. It’s essentially Pinterets’s take on an Instagram feature, which is honestly surprising given that it’s all mainly […]

Despite a somewhat grim-looking Q3 report, Pinterest is very happy with its annual predictions reports. Last year, Pinterest noted that its trend predictions for 2020 were 80% correct, which is a claim that it repeats with its latest Pinterest Predictions Report. The report basically provides an overview of where things are headed for them in 2022, based on […]

November was a very eventful month for Pinterest. Coupling with several useful updates from last month, Pinterest announces its recent acquisition of the video editing app Vochi, which enables users to easily add effects to their clips. Now that’s one way to have a solid start in December.  Check out their official Tweet. As per Pinterest: “Today we’re announcing […]

Pinterest has recently launched its Holiday Hub. Now, it’s looking to add even more to your holiday push by providing new insights into rising gift trends on the platform. These trends often include fashion, beauty, and gadgets. By search frequency, these are the top Pins that gain traction on the app. Since Pinterest gained popularity as an ‘idea […]

Pinterest has just released its latest Transparency Report, outlining all of the content it has either removed or has taken action on based on regulatory violations over the 1st half of 2021. The first half of 2021, considering that it’s now almost year’s-end, was barely 4 months ago when we all hit 2021’s midway-mark. Reporting delays […]

Contrary to achieving record highs in terms of revenue and engagement, Pinterest’s latest performance report shows that it has, and continues to, lose active users. This decline is attributed mainly to the easing of COVID restrictions, with more people finally being able (and wanting) to go offline and return to physical locations and routines. Based On The […]

Snapchat had already updated its Christmas hub as early as September. Twitter launched it’s holiday marketing site early in October. In line with expected holiday trends, Pinterest jumps on the seasonal marketing train and has also updated its own holiday marketing hub. While a bit late to the party, the hub showcases all new resources and […]

Pinterest is looking to also jump on the rising live-commerce trend, which has already seen massive success in China with its series of live shopping events. It calls its new initiative ‘Pinterest TV’ and has even released an official Tweet announcing its launch. Pinterest explains: “Today, we’re announcing Pinterest TV, a series of live, original, and shoppable […]

It always adds a level of prestige and security when any organization gets accredited. Which is exactly what Pinterest was able to do by gaining its Media Ratings Council (MRC) accreditation for its ‘Display Pin Impressions’ and ‘Pin Clicks’ This is a big achievement for Pinterest since this accreditation also means that their platform now provides more […]