5 Email Best Practices for Better Open Rates

What else, besides gifts, do you find yourselves receiving and opening plenty of during the holidays? Emails, of course! With the holiday season just around the corner, many businesses are doubling up on their marketing efforts in a bid to maximize sales. As such, are you looking for ways to improve your marketing email open […]

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TikTok’s New In-Stream AR Effects Creation Flow

TikTok’s new in-stream AR effects creation flow is rolling out to the main app! That will allow users to create their own custom AR effects and experiences directly in-stream. As per TikTok: “Now available globally, TikTok’s mobile effect editor allows creators to make effects for TikTok directly from the TikTok app – without having to […]

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New Instagram Reels Creation Tools

With the holidays creeping in ever closer, Meta is pumping out as many creator updates as possible. Meta hopes to encourage people to post as much as they can to its apps, thus maximizing the holiday break. On that note, Meta has recently announced a range of new Instagram Reels creation tools. Meta is honing […]

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New Instagram ‘Close Friends’ Only Sharing Options

Is Instagram more private than Facebook? Instagram, in certain areas, has exhibited better privacy elements than its “parent.” In September, Instagram rolled out an option for users to share their content with only their ‘Close Friends.’ The app is now taking the next step by introducing new Instagram ‘Close Friends’ only sharing options. If you […]

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TikTok Does Not Fuel Israel-Hamas Partisan Trends

TikTok’s algorithms have come under scrutiny, with people implying that it amplifies content about the Israel-Hamas war. Further claims suggest that TikTok is even taking sides, which the latter is not happy with. To counter the claims, TikTok released a 1,300-word overview that explains why its systems do not exhibit bias. Long story short, here […]

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Updated YouTube Copyright Claims Process

Creators and users can look forward to an updated YouTube copyright claims process, which should help address copyright dog-piling issues. Some creators can get unjustly bombarded with multiple copyright claims, making it hard to maintain their livelihood. This update aims to provide a solution to that issue while providing more options for creators to refute […]

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Google Expands its AI Search

Google expands its AI search to 120 more regions. Jumping on the trend of generative AI, Google expands access to its generative search elements. This expansion helps Google keep up with the latest web discovery and engagement trends. Google names its generative AI search system “Search Generative Experience” (SGE). Google’s SGE provides complementary prompts that […]

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New WhatsApp Security Measures

Some new WhatsApp security measures are coming, including a new way to hide your IP address! WhatsApp has long been regarded as one of the most, if not the most, secure messaging platforms. WhatsApp is taking it a step further by regularly introducing new security updates. Among its latest security features is a mitigation process […]

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YouTube Is Testing Its New Chatbot

YouTube is also going to dip its toes into generative AI. With X recently announcing its coming ‘Grok’ chatbot, YouTube is cashing in on the hype by introducing its own. YouTube is testing its new AI chatbot, hoping to give viewers an alternative engagement experience. The AI will allow viewers to ask questions about the […]

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Meta Adds New Holiday Tools

The holiday season is fast approaching, which will see people turn to their devices and shop for entertainment. With that said, Meta adds new holiday tools to help creators capitalize on the opportunities. With its new activations, Meta hopes to provide new incentives within its creator offerings, potentially improving appeal. Among Meta’s new additions are […]

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