31 TikTok Influencers With The Most Followers 2023

TikTok is the most popular Social Media app of the moment and is the entertainment capital of the world. Being #1 in the world has a lot of perks, especially when it comes to branding and marketing. TikTok’s rise to fame was unexpected, and despite recent attempts to ban it in the US, its momentum […]

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Neal Schaffer’s 6 Steps for Effective SEO Competitor Analysis

SEO will always be at the forefront of blogs that talk about online marketing. SEO is a known and needed practice to learn and master. It is also a fairly overlooked element. Some companies and personalities have made it their mission to educate budding entrepreneurs about the necessity of SEO. Neal Schaffer, a digital marketing […]

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TikTok Minute+ Watch Times Are Up

While no one can deny TikTok’s growth, along with its budding ads business, TikTok still struggles with creator monetization. While earnings on TikTok have improved, it still has a way to go in maximizing revenue generation. So long as monetization remains a concern, TikTok risks losing its top stars to platforms with better earning potential. […]

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X Brings Back Post Headlines Link Preview

Did you all enjoy the long Thanksgiving weekend? It is good if you did, but the celebration does not stop there. Here is something else to be happy about: X brings back post headlines link preview! Social Media managers are elated at the news that Elon Musk is reverting his changes to X URL previews. […]

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Google’s 4th Annual “Black Owned Friday” Business Showcase

As part of the annual Black Friday celebrations, diverse creators can look forward to Google’s 4th Annual “Black Owned Friday” business showcase. The name, which should be self-explanatory, encourages shoppers to buy from smaller, local brands in the shopping process. Google’s “Black Owned Friday” program turns four this year, highlighting a certain level of success […]

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New LinkedIn Collaborative Articles Insights

LinkedIn’s Collaborative Articles have gotten a lot of attention as of late. In fact, Collaborative Articles have become so popular that LinkedIn reports that it is now their fastest-growing traffic driver. On that note, users can look forward to some new LinkedIn Collaborative Articles insights, which will help them further maximize the feature. Insight For […]

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5 Email Best Practices for Better Open Rates

What else, besides gifts, do you find yourselves receiving and opening plenty of during the holidays? Emails, of course! With the holiday season just around the corner, many businesses are doubling up on their marketing efforts in a bid to maximize sales. As such, are you looking for ways to improve your marketing email open […]

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TikTok’s New In-Stream AR Effects Creation Flow

TikTok’s new in-stream AR effects creation flow is rolling out to the main app! That will allow users to create their own custom AR effects and experiences directly in-stream. As per TikTok: “Now available globally, TikTok’s mobile effect editor allows creators to make effects for TikTok directly from the TikTok app – without having to […]

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New Instagram Reels Creation Tools

With the holidays creeping in ever closer, Meta is pumping out as many creator updates as possible. Meta hopes to encourage people to post as much as they can to its apps, thus maximizing the holiday break. On that note, Meta has recently announced a range of new Instagram Reels creation tools. Meta is honing […]

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New Instagram ‘Close Friends’ Only Sharing Options

Is Instagram more private than Facebook? Instagram, in certain areas, has exhibited better privacy elements than its “parent.” In September, Instagram rolled out an option for users to share their content with only their ‘Close Friends.’ The app is now taking the next step by introducing new Instagram ‘Close Friends’ only sharing options. If you […]

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