Did you all enjoy the long Thanksgiving weekend? It is good if you did, but the celebration does not stop there. Here is something else to be happy about: X brings back post headlines link preview! Social Media managers are elated at the news that Elon Musk is reverting his changes to X URL previews. Once again, people can view juicy headlines just by hovering over post links on X.
Making Headlines
Will bringing back post headlines positively affect X activity and engagement? If you look back, upon request, Musk had post headlines and preview text removed in October. It seems that plenty of publishers did not agree with that decision because it significantly impacted their capacity to share in-app links.
In Musk’s view, link previews are more “esthetically” pleasing without the text elements. However, without those elements, it is also more likely that people would be clueless about what a story is about. In simpler terms, posts will look cleaner at the expense of more ambiguous first impressions. If you think about it, by Musk’s logic, posts will appear more cluttered because posters would need to include lengthier descriptions to maintain context.
While removing headlines could bring about more original posts, it also means that many Social Media managers doubled back. As a result, Social Media managers resorted to workarounds where they direct users to tap on images to see posts. In many ways, the change seemed to introduce more posting nuisances instead of reducing them. As such, re-adding headlines will be a much-welcomed return.
What could have caused Elon Musk to have a change of heart? For one thing, a lot of his posts, due to a lack of context, have led to confusion. In any case, this is a surprising about-face from Musk, who has thus far held firm on his decisions. Musk was unmoving, despite many users voicing their opposition to his choices. Maybe Musk got hit in the face with a rather large “We told you so” pie? Either way, the topic of the day is that X brings back post headlines link preview.
The Wrap
Maybe Musk is turning over a new leaf? While that might be an unlikely conclusion, it is not impossible. However, the decision to bring back post headlines likely stems from personal preference. If you take a look at the list of all of Musk’s changes, you’ll see that they are mainly based on his personal experiences. Regardless, this update is a very big positive amidst a sea of negative implementations. X brings back post headlines link preview, which is worthy news to wake up to.
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