Meta Threads EU?

Despite less-than-lukewarm relations with the EU, EU Meta users wonder if they can access Threads. Threads is the hottest talk of the town, and everybody is curious about jumping on. Threads has gotten so popular that it even ruffles the EU’s feathers. While it’s possible to have Meta Threads EU, it will likely take a […]

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The Dawn of AI-Generated YouTube Quizzes

Do most of you remember when gimmick quizzes were all the rage on Facebook? Data-based quizzes provide some entertaining and curious results, albeit accruing the criticism of wary eyes. Social Media quizzes have come and gone, but the rising popularity of AI-generated content is causing a resurgence. On that note, YouTube is testing a new […]

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30 Million Threads Users

Say what you will about the new Threads app – Twitter duplicate, Instagram springboarder – the fact is that it is hot. Regardless of the framing, Meta’s Threads is set to become the fastest-growing app of all time. In less than a day, Meta’s new app has amassed more than 30 million users. Shared by […]

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YouTube Tests Hyperlinked Keywords

YouTube is launching a new test that adds search hyperlinks on certain keywords in YouTube comments. The update means to drive improved discovery, connecting users to related content. While it sounds a bit extra even for YouTube, you can never have too much of a relevant content Feed. YouTube is Google’s video Starchild, so hyperlinked […]

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Meta ‘Threads’ Twitter Alternative Spotted!

July opens with some interesting developments. With Twitter continuing down a negative spiral, Meta’s alternative ‘Threads’ app began appearing in some app stores. Twitter currently has viewing restrictions on certain Tweets, making it feel even more constricted. Rather timely, Meta’s ‘Threads’ Twitter alternative appeared in certain regional Google Play Stores yesterday. Originally, the app was […]

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Updated TikTok Data Usage Regulations

Word around the street is that there will be updates to TikTok data usage regulations. TikTok is updating some of its policies around data use from targeted ads. That helps move the app more in line with evolving EU privacy laws and broader industry shifts. The primary change specifically relates to teen users, with TikTok […]

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The Truth About Google TrueView Campaigns

Did Google lie to advertisers? Recent word around the block could spell trouble for Google and advertisers that use its video ad campaigns. Ad intelligence firm Adalytics found that around 75% of video ads purchased through TrueView appeared on questionable surfaces. Those questionable surfaces are places that do not meet Google’s standards for ad placement. […]

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TikTok’s New ‘Creative Challenge’

TikTok continues to innovate in bringing together various brands and creators. The latest push from TikTok on this front is a new ‘Creative Challenge’ initiative. TikTok’s new project will allow creators to pitch to brands with their clips, potentially earning via ad partnerships. It sounds like a minor update, as TikTok works double time to […]

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YouTube Changes to Studio Analytics

Attention Insiders! YouTube has an update for its Studio analytics. YouTube is changing up its data analytics display after some users exclaimed that YouTube Studio comparative data was not helpful. Some users went on to say that comparative analytics was discouraging at times, further adding to their pressure. At the same time, YouTube is also […]

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5 Tips to Ace Your Local Social Media Marketing

Expanding the presence of your local business is always a goal. Now that we have Social Media, achieving that goal has become easier. With the advent of the internet, expanding local brand reach is now more versatile. The practice is still the same, but execution has become more diverse. Are you looking to boost your […]

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