Do you know what else TikTok is gaining besides fame? Here’s a hint – it’s not something that normal people would normally intentionally seek out. Okay, we’ll spill – TikTok’s facing yet another legal obstacle in the US, this time, with the state of Indiana filing a lawsuit that accuses the app and its parent […]
Ever heard of ‘Royalty-Free’ music? The reason we ask is because brands cannot willy-nilly use commercial music tracks within their Social Media posts without specific permission from either the artist or their overarching management label. Licensed music is always protected by intellectual property (IP) rights and must 1st be allowed for fair-share use, despite their […]
There are a lot of questions about how Elon Musk’s plans for a ‘Twitter 2.0’ will actually play out, with questions of uncertainty looming around every corner. Apparently, another key element to this has something to do with Twitter vastly improving accessibility to its ‘Community Notes’, opening it up to all users globally. Well, yes […]
Click the link below to view or download the PDF file. 32 PREDICTIONS FOR SOCIAL MEDIA MARKETING IN 2023
SPECIFY where and when you CAN. On Social Media, you’ll find various Content Spheres belonging to all sorts of Creators. While some of these may be great, the issue when trying to BUILD your Brand and Presence often boils down to how well you are able to specify your Niche – your content Focus. There’s a simple RULE we’d like you to remember: GENERAL appeals to the Masses, while SPECIFICITY appeals to the people who […]
Extra transparency on Instagram? Now that’s a newsworthy headline. In what might come as a surprise for some, Instagram recently announced that it wants to give creators a bit more transparency with a new update to its in-app Account Status dashboard. The update is designed to alert users and indicate whether or not their content […]
Before we proceed to the news, let’s all take a moment to remember Twitter ‘Moments’ You will be missed. Alright, intentions out of the way, while this probably would have little impact on actual Twitter functionality, the retirement of Twitter Moments does have with it a certain level of symbolic relevance. It really is the […]
Based on just the title, what do you think this could be? Trends have proven to be the core fuel that turns the gears of Social Media. Whatever gains traction; whatever achieves virality on Social Media is often either related to or stems from trends. On that note, Pinterest recently published its annual ‘Pinterest Predicts’ […]
Finally, Meta’s working to advance Avatar usage again. Meta recently added new ways for us to use our 3D avatars on Facebook and Instagram, hoping that it would help it further align users with these expressive, cartoonish characters that would eventually be the face of the next stage of digital connection. As Meta envisions it, […]
It seems that Meta won’t allow us to just head into the holidays without introducing one final batch of updates. Hooray! Thanks, Mark! Meta has announced a new set of creator monetization tools and incentives that focus specifically on its Stars donation process. At the same time, Meta’s also working on improving its payout systems […]
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