US Senator Asks Facebook to ‘Commit to Stopping Finsta’

You can tell that memes around this will begin to appear soon. Just this Thursday, the Senate Commerce Committee held a hearing on Facebook’s ongoing research into the impact of Instagram on young girls. Connecticut Senator Richard Blumenthal questioned Facebook’s Global Head of Safety, Antigone Davis, if they would “commit to ending Finsta.” After what […]

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Facebook New Cross-app Messaging Functionality and Chat Tools

Facebook has been on a roll lately, and they’re not done! As the most recent addition to their list of current updates, Facebook is releasing new features on Messenger and Instagram direct, including cross-app group chats! Talk about platform-to-platform communication, right? This is expected to boost engagement as people will now have more options with […]

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Facebook Creative Forecast 2021

If there’s one word we can use to best describe the driving factor behind recent leaps in online marketability, it’d be INFLUENCE. No matter how and where you look at it, all the big social media platforms have one thing in common — they all vie for the greatest amount of influence. Why? Because influence is […]

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Facebook: ‘Wholesome’ Messenger Tips

Messaging has always been a core component when it comes to communication. As online interactions become more transcendent, more and more options for messaging are incorporated into business, educational, and even legal practice. While this opens up a plethora of opportunities to reach new milestones, it also increases the probability of harmful exchanges. If somebody […]

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Facebook, Apple’s ATT, and How You Can Improve Ad Performance

Ever since Apple announced its iOS14 update, the entire digital marketing industry buzzed about how its new App Tracking Transparency (ATT) framework could significantly impact the performance of businesses that heavily relied on online advertising as well as the platforms that host such services. In particular, Facebook is among those who really feel the impact […]

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Facebook Means Business: New Business Connection Tools

Facebook has recently announced that it plans to release a series of new tools to help businesses better connect with potential customers. Especially for those who have been on the platform longer, this was one of the more highly anticipated updates, seeing as how the majority of those who choose Facebook to be their marketing […]

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