Instagram has introduced an innovative feature that allows users to create dynamic stickers from both video clips and still image posts. This expansion of the Cutout sticker option opens up a realm of creative possibilities, enabling users to animate stickers from any video clip within the app. The addition of video cutouts alongside the existing […]
Reddit has released a comprehensive report shedding light on the increasing influence of real user opinions and recommendations on its platform in shaping consumer purchase decisions. The 21-page report, derived from an extensive analysis of “millions of posts, comments, and threads” across numerous subreddit communities, coupled with a survey of 11,000 Reddit users, underscores the […]
Today, Google is making waves in the AI world with the launch of its latest chatbot tool, while simultaneously rebranding “Bard” as “Gemini” – a fitting name for its new AI language model that powers the system. The introduction of Gemini marks a significant advancement in AI technology, enabling a wider range of functionalities including […]
Threads, Meta’s real-time discussion platform, is piloting a long-awaited feature: the ability to save posts within the app. This update aims to align Threads more closely with other social media platforms and meet users’ demands for enhanced functionality. In the test phase, users included in the trial can access the “Save” option from the three […]
Following a disappointing Q4 earnings report that led to a decline in share prices, Snap Inc. unveils a positive development: its monthly active user base has reached 800 million, up from the 750 million reported in February of the previous year. While this milestone represents significant growth in user numbers, there are nuances to […]
YouTube is embracing new features inspired by TikTok, introducing vertical live stream broadcasts within the Shorts feed. Users scrolling through Shorts will now encounter previews of live broadcasts in progress, easily accessible with a tap on the “Watch Live” button. This move amplifies discovery opportunities for creators, mirroring TikTok’s successful strategy of integrating live streams […]
In case you needed a reminder that making significant money out of social media subscriptions is hard, YouTube has today announced that YouTube Premium and Music has now surpassed 100 million subscribers, 8 years after its initial launch. Which is a huge achievement, no doubt. But still, at 2 billion total active YouTube users, that […]
Despite trailing behind other platforms in its niche, Meta’s Threads app is witnessing a notable surge in user acquisition, according to the latest insights from Appfigures, a comprehensive app download activity tracker. While distinguishing between “downloads” and “active users” is crucial, the ongoing traction experienced by Threads is undoubtedly a positive sign, attracting a growing […]
Universal Music Group and TikTok are parting ways as they failed to reach a new agreement on rights usage, a development set to take effect from February 1. This shift has the potential to significantly impact TikTok, given the app’s increasing reliance on music. The breakdown in negotiations stems from disagreements on compensation for artists […]
In the dynamic realm of digital marketing, the integration of Artificial Intelligence (AI) has become more than just a trend – it’s a transformative force shaping the future of ad campaigns. Google, a pioneer in the tech world, is making waves with its revolutionary experiment using generative AI to craft compelling ad copy for search […]
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