Word around the street is that there will be updates to TikTok data usage regulations. TikTok is updating some of its policies around data use from targeted ads. That helps move the app more in line with evolving EU privacy laws and broader industry shifts. The primary change specifically relates to teen users, with TikTok […]
Did Google lie to advertisers? Recent word around the block could spell trouble for Google and advertisers that use its video ad campaigns. Ad intelligence firm Adalytics found that around 75% of video ads purchased through TrueView appeared on questionable surfaces. Those questionable surfaces are places that do not meet Google’s standards for ad placement. […]
TikTok continues to innovate in bringing together various brands and creators. The latest push from TikTok on this front is a new ‘Creative Challenge’ initiative. TikTok’s new project will allow creators to pitch to brands with their clips, potentially earning via ad partnerships. It sounds like a minor update, as TikTok works double time to […]
Attention Insiders! YouTube has an update for its Studio analytics. YouTube is changing up its data analytics display after some users exclaimed that YouTube Studio comparative data was not helpful. Some users went on to say that comparative analytics was discouraging at times, further adding to their pressure. At the same time, YouTube is also […]
Expanding the presence of your local business is always a goal. Now that we have Social Media, achieving that goal has become easier. With the advent of the internet, expanding local brand reach is now more versatile. The practice is still the same, but execution has become more diverse. Are you looking to boost your […]
Are you looking to get a better handle on the latest trends and shifts in online content consumption? Look no further! YouTube recently published its 2023 Creative Trends report, which looks at the latest key shifts in audience behaviors and interests. YouTube surveyed 14 countries and provided an internal analysis of hundreds of trends. Can […]
What is new on Social Media? For a start, there are new interactive TikTok add-ons! TikTok consistently releases new updates that improve its users’ experience and utility. If tools and features define a social platform, then TikTok has an exemplary definition. To reiterate, TikTok is adding new interactive add-ons for promotions, which are essentially visual […]
If you are a fan of excessively long Tweets, you would be better off reading an article. 25K Tweets are now a thing! Back in February, Twitter gave Twitter Blue subscribers a 4,000-character Tweet limit. Twitter then expanded the limit to 10,000 characters in April. And now, Twitter is looking to expand the limit to […]
Everyone has a ‘questionable life decision’ moment now and again, and mega companies are no exception. That said, Meta recently announced its plans to lower VR age requirements for Meta Quest accounts. Children between 10 to 12 years old can now create a VR persona via ‘parent-managed’ profiles. As per Meta: “With new parent-managed Meta […]
As with all things, it won’t always be sunshine and Roses. For all its recent accomplishments and milestones, LinkedIn had to drop some bad news just before the weekends. Reluctantly, LinkedIn announced that it is phasing out a couple of creator features. On that note, carousel posts, profile videos, and the in-image linking option will […]
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