8 Google Ads Extensions to Maximize Ad Space

You’re a Google enthusiast, right? A lot of marketers and advertisers are. If you’re just getting started with a Google Ads campaign, then there are different ad extensions that you have to understand to improve your results, right off the bat. On that note, a team from Omnitail shares their Google Ads tips through an […]

Read more

10 Social Media Trends to Follow in 2023

Remember, Social Media is a land of trends. He who is able to catch trends remains on top. If you’re looking to increase your online brand visibility, then learning the hottest trends this year is a must. That being said, a team from Mentionlytics shares what they think are the top Social Media trends through […]

Read more

TikTok’s New In-App Music Hub

TikTok continues to develop, period. TikTok is like an evolutionary machine, constantly improving itself and all of its tools and systems. In particular, TikTok continues to enhance its value for musicians with the launch of a new #NewMusic Search Hub that will highlight the latest tracks from popular artists. TikTok Virtuoso Based on official screenshots, […]

Read more

Meta’s Evolving AI Ad Targeting Process

Amid various changes to online data collection, which has significantly impacted how much insight platforms use in ad targeting, Meta has been developing new machine learning-based ad targeting models that can deliver more relevant ads to each user, minus needing the same level of personal usage insight. This is particularly important for Meta, which has […]

Read more

How Twitter Can Change Under A New CEO

So, will Twitter undergo feasible, drastic change under another new CEO? Well, if Twitter managed to continue operating even when Elon Musk had cut its overall staff by over 80%, then new leadership might just be able to turn around its current deterioration. Let’s not jump to conclusions just yet – the newly chosen CEO […]

Read more