Snap’s looking to help more businesses get into the whole AR scene, primarily by supplying customers with fresher, more immersive digital experiences. To help facilitate this, Snap’s launching its new AR Enterprise Services (ARES) platform, which will provide the guidance and tools to help brands integrate Snap’s AR technology into their own apps, websites, and […]
So, you’d think with TikTok’s CEO Shou Zi Chew’s appearance before the House Committee on Energy and Commerce that the app could finally clear the air about its relationship with the Chinese Government, right? Well, no, at least not entirely. When they said that TikTok’s future literally depended on Chew’s answers, his heavily vague replies […]
Despite concerns and all the outrage over its inexplicably high pricing, Twitter is pushing ahead with the rollout of its ‘Verification for Organizations’ option, which enables brands to purchase a gold checkmark for their main account, and verify their employee profiles as affiliates. Let’s not beat around the bush, eh? Verified Expansion Twitter first put […]
Meta has been upping its game recently, with Instagram working on a new way to integrate Stories and Reels, with a new experiment that sees some Reels playing for their full duration within the Stories flow. An interplay function? If anything, it helps further lean out the clutter that has amassed on Instagram’s UI over […]
I know we don’t really talk about Reddit much, but Reddit just published a new report on the opportunities it presents for gaming marketers, with significant reach to various groups of dedicated, passionate gamers who are looking for new purchase opportunities. And now might just be the perfect time to reach them, according to Reddit. […]
LinkedIn has published a new report on the latest recruitment trends, based on a series of interviews with a range of HR professionals, along with LinkedIn user data, which highlights key shifts and changes, as per LinkedIn profiles and job listings. The new, 29-page global report covers overall recruitment trends, while there are also regional […]
Instagram is keeping up with the feature update masterface, recently shoveling out two new ad options, with Reminder Ads that allow users to opt into alerts ahead of an event, and Ads in Search Results. Both of these new ad types help better connect with users in a discovery mindset. More Ads First up are […]
YouTube’s rolling out some new options for podcast creators, while it’s also adding new video download options, and launching a new experiment that will recommend Hashtags to include in your uploads, thus maximizing discovery. Let’s go over the treasure trove of updates, shall we? Analyze Deez To start, creators will be able to create a […]
Despite all of the clout and mounting pressure from potential regional-level bans, TikTok still managed to sign a new, multi-year partnership with Major League Soccer (MLS), which will see the MLS share exclusive content and in-app programming, while also incorporating in-stadium activations and TikTok sponsorship of various MLS events and tournaments. As TikTok explains: “As […]
Microsoft continues to ride the whole generative AI trend, with the company recently announcing a new ‘Bing Image Creator’ tool, which will bring OpenAI’s DALL-E visual creation capacity to Microsoft Bing’s search engine, as well as its Edge browser, allowing users to easily access AI image generation at any time. Microsoft AI Based on available […]
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