TikTok’s ‘For You’ 2.0 Summit

Especially for those who are big on all things TikTok, this announcement might just complete your year. TikTok has just announced its second ‘For You’ Summit, which will focus on the Southeast Asian market, seeing it host a range of sessions with creators and platform experts alike to showcase the latest opportunities for marketers in the […]

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Twitter Tests New Spaces Analytics

Twitter adds another option to further boost the utility of Spaces. Now, some Spaces hosts have access to full Spaces analytics, including the number of people that tuned in, total speakers in the session, replays, length (duration), and more. From what we’ve heard so far, it seems Twitter’s expansion of Spaces analytics will cover almost all […]

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Snapchat Acquires ‘Nextmind’ Tech

Have you ever read the original X-Men comics? One of the key characters, Professor Charles Xavier, is a very powerful mutant who can do a lot of things with his mind. To further augment his already-potent telepathic abilities, he makes use of a ridiculously powerful and advanced computer named ‘Cerebro’. Now the reason why we […]

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Twitter Rolls Out DM Keyword Search

This is a momentous update for Twitter. Today, it has been announced that keyword search for DMs is finally launching! Keyword search enables users to locate specific mentions within any DM, allowing them to better track past conversations, products, mentions, shared links, and more. Sliding In Based on official Twitter examples, we can see that the updated DM […]

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Twitter Adds New Simplified GIF Creation

This is somewhat new, well, at least it is for Twitter. Today, Twitter just announced that it’s adding a new option to make GIF creation a bit easier for iOS users. What’s more surprising here is the fact that most of us might have just found out now that we can actually make GIFs on Twitter. Twitter.gif […]

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LinkedIn Adds Newsletters for Company Pages

LinkedIn is introducing a new way for brands to keep in touch with their audience. Company Pages are now able to create their own on-platform newsletters, which also include new notifications for Page followers for newsletter updates. As LinkedIn explains: “We debuted Articles for Pages last year to help you publish long-form professional content to spark […]

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Meta & TikTok Lead App Download Charts

TikTok maintains its top spot in the download charts, solidifying its status as the trending app of the moment. On the other end of the spectrum, despite recent reports about its “Demise”, Facebook remains the most used social app according to its latest data.ai (formerly App Annie) statistics. Head-To-Head As per data.ai’s Q1 2022 App Index, Instagram […]

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LinkedIn Shares New Insights on Key Career Shifts

We all know how impactful this pandemic has been. Over the last two years, there have been several significant shifts and changes in how we live and work – the latter, in particular, holds a fairly decent number of implications with regards to the future of our professional careers. The immediate impact was quite obvious […]

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Twitter’s ‘Brand Bracket 2022’

Twitter’s 2022 ‘Brand Bracket’ competition is heating up! But first, what exactly is Brand Bracket? Simply put, it’s basically the rename of its annual #BestOfTweets branding competition – Twitter’s climactic event that crowns the brands with the best-performing marketing. On that note, the first brands are preparing to move through to the next round, with the next set of […]

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Google Ads New Inventory Packages

Google is adding a new way to help support minority-owned publishers by adding the capacity to select ad placements on Latino and Women-owned publisher websites for Display and Video 360 campaigns. Representing a surprisingly large portion of the market, Latino, along with women-owned businesses, as a whole, make up for well over 34% of the total market […]

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