Here’s something interesting; TikTok just added another content creation option, this time introducing a new GIF ‘Library, enabling users to select from a range of popular animated content that they can now integrate into their TikTok clips. Facebook, for once, might have TikTok beat, at least on the GIF front, but TikTok has flipped odds before. […]
Twitter has been firing on all cylinders lately. Making the list of its recent achievements is another expansion of its Partner Program, which adds three new partners, increasing the capacity of business users to get the most out of the platform by working with endorsed third-party vendors who can now tap into more comprehensive Twitter data […]
LinkedIn hosted its second ‘Spark’ conference earlier this month, which featured a range of speakers on key topics designed to help LinkedIn members maximize their success. In case you missed the event, no biggie, you can still catch up on all key learnings, with the full, hour-long event available to stream for FREE here (you will have to sign-up, […]
In case you haven’t heard, Pinterest has announced that it’ll be expanding its Creator Fund program, which was designed to help support budding Pinterest creators to better build their presence on the platform. Each platform now focuses on providing creators with better monetization options to encourage and incentivize them to stay and post more often, which, in Pinterest’s […]
Google’s adding a bunch of new tools for eCommerce brands, including a new ratings program for online shopping experience, as well as additional insights into key product trends to help inform your marketing strategies and, perhaps more importantly, pricing. Google Scouts First off, Google is adding a new Shopping Experience Scoreboard, providing another way for shoppers to […]
Adding to Russia’s growing censorship list is Google News. Google confirmed the possible interference when reports started coming in that Russians were encountering problems accessing its news aggregator services. This follows an earlier report by Interfax that said that Google’s service has been blocked by Russia’s internet censor, Roskomnadzor. According to a Google spokesperson: “We’ve confirmed that […]
Now here’s something particularly eye and ear-catching for marketers – TikTok just launched beta testing for ads in search this week, providing another way to reach the TikTok audience through the terms they use via search. In a nutshell, it’s similar to keyword mapping, only that it includes several ad suggestions. Search Ads By TikTok Based on […]
After what we thought would be anxious anticipation for many, it seems that Facebook and Instagram won’t be shut down in Europe after all. Early last month, the future for Meta in Europe seemed to suddenly be bleak after the platform shared this note in an update to the SEC: “In August 2020, we received a […]
Looking to tap into the rising popularity of gaming in the app and establish stronger relations with the gaming community, Twitter announced that it’s hosting a series of watch parties for the new Paramount+ TV series ‘Halo’ – a show based on the legendary game that etched the Xbox in history. As Twitter explains: “To celebrate the […]
Meta just published its latest video in its ‘Social Skills’ series, which provides tips and insights about how big brands best make use of Facebook and Instagram for their campaigns and promotions. The latest video in the series – now in its second season – is an interview with the Vice President of paid media and […]
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