Snapchat’s ‘Story Boost’ Experiments

Snapchat has been relatively meek this year, falling back on its strengths and choosing to go a bit on an alternative growth route amidst all the economic instability and behavioral shifts. Make no mistake – Snap is still the King of AR – but it has also made commendable progress in the fields of audience […]

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WeChat Stats for 2023

Unbeknownst to many, WeChat remains an obscure messaging app, despite having literally billions of users. With nearly two-thirds of its 1.3 billion users located in the area, WeChat is the most popular messaging platform in China, if not the only one. Surprisingly, some 19 million daily active users also come from the US, while various […]

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TikTok’s Updated CAP University Marketing Education Course

What does TikTok look like for 2023? A fine question indeed. TikTok has been almost everything throughout the last two years, from a budding Social Media app to an automobile and Real Estate sales portal; TikTok’s pretty much touched all of the major fields you would want as a business networking platform. TikTok is the […]

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Updated YouTube Monetization Guidelines

YouTube has some highly beneficial monetization perks, provided that you actually make it that far. While it’s true that YouTube presumably has the best monetization scheme when it comes to content creation, the same also happens to be a major source of stress and frustration for creators who were cut off early from monetization opportunities […]

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Instagram Trying to Be More Like BeReal

BeReal gave posting on social media a breath of fresh air when it arrived. As more people start growing tired of all the glamor, edited, and sculpted personas and images that others show and ‘peddle’ online, BeReal provides a creative way for people to still share what they’re up to, minus all the filters and […]

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The Top of YouTube 2022

YouTube is known to crown the top-performing clips and creators each year, and since this one is coming to an end, YouTube also recently released the listing for the top trending videos and creators of 2022, providing everyone with a useful overview that paints a picture of how entertainment looked  this year. Along with reaping […]

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