Now here’s something particularly eye and ear-catching for marketers – TikTok just launched beta testing for ads in search this week, providing another way to reach the TikTok audience through the terms they use via search. In a nutshell, it’s similar to keyword mapping, only that it includes several ad suggestions. Search Ads By TikTok Based on […]
After what we thought would be anxious anticipation for many, it seems that Facebook and Instagram won’t be shut down in Europe after all. Early last month, the future for Meta in Europe seemed to suddenly be bleak after the platform shared this note in an update to the SEC: “In August 2020, we received a […]
Looking to tap into the rising popularity of gaming in the app and establish stronger relations with the gaming community, Twitter announced that it’s hosting a series of watch parties for the new Paramount+ TV series ‘Halo’ – a show based on the legendary game that etched the Xbox in history. As Twitter explains: “To celebrate the […]
Meta just published its latest video in its ‘Social Skills’ series, which provides tips and insights about how big brands best make use of Facebook and Instagram for their campaigns and promotions. The latest video in the series – now in its second season – is an interview with the Vice President of paid media and […]
Especially for those who are big on all things TikTok, this announcement might just complete your year. TikTok has just announced its second ‘For You’ Summit, which will focus on the Southeast Asian market, seeing it host a range of sessions with creators and platform experts alike to showcase the latest opportunities for marketers in the […]
Twitter adds another option to further boost the utility of Spaces. Now, some Spaces hosts have access to full Spaces analytics, including the number of people that tuned in, total speakers in the session, replays, length (duration), and more. From what we’ve heard so far, it seems Twitter’s expansion of Spaces analytics will cover almost all […]
Have you ever read the original X-Men comics? One of the key characters, Professor Charles Xavier, is a very powerful mutant who can do a lot of things with his mind. To further augment his already-potent telepathic abilities, he makes use of a ridiculously powerful and advanced computer named ‘Cerebro’. Now the reason why we […]
This is a momentous update for Twitter. Today, it has been announced that keyword search for DMs is finally launching! Keyword search enables users to locate specific mentions within any DM, allowing them to better track past conversations, products, mentions, shared links, and more. Sliding In Based on official Twitter examples, we can see that the updated DM […]
This is somewhat new, well, at least it is for Twitter. Today, Twitter just announced that it’s adding a new option to make GIF creation a bit easier for iOS users. What’s more surprising here is the fact that most of us might have just found out now that we can actually make GIFs on Twitter. Twitter.gif […]
LinkedIn is introducing a new way for brands to keep in touch with their audience. Company Pages are now able to create their own on-platform newsletters, which also include new notifications for Page followers for newsletter updates. As LinkedIn explains: “We debuted Articles for Pages last year to help you publish long-form professional content to spark […]
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