Why Snapchatters Are Your Key Audience This Holiday Season

Remember when Snapchat first released in 2011? Or how about the time that ‘Snaps’ became really popular? Let’s not forget that one time that Facebook offered $3 billion to try and purchase Snapchat, but was declined. It’s Snapchat – the same social media storm – that also produced this holiday guide. It may sound as a […]

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Twitter Making It Easier to Access Chronological Feed

Twitter is finally making a long-time fan-favorite request come true! In a recent Tweet, the company hints that it is now in the process of testing new functionality that simplifies switching between profiles that you follow and a timeline of the latest tweets arranged in reverse-chronological order. Based on the clip featured in their announcement, Twitter […]

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Facebook Workplace Turns 5!

Happy Birthday Facebook Workplace! This week, Facebook’s prime corporate communication tool, Facebook Workplace, will be 5 years old. You may or may not have heard of it, but the platform has helped over 7 million employees and professionals and has played a key role in aiding businesses and companies stay connected by optimizing their internal communication […]

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Twitter’s Broader Rollout: Space Tabs and Invites

This one has been in the works for quite some time now. Formerly available to only a select few, Twitter is finally launching a broader roll out of its new ‘Spaces Tab. The Spaces Tab is said to help improve Spaces discovery by highlighting broadcasts that are currently ongoing. As seen in their post, the new […]

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LinkedIn’s New ‘Inclusive Language’ Guide

Everybody seems to be jumping in on the idea of being “inclusive”. Over the past few years, more and more have been focusing on transforming their practices and processes to exhibit more inclusion, changing the way brands communicate and how the whole marketing and advertising fields work in general. It’s an important consideration and, taking […]

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Facebook Expands Live Audio Rooms and The New Audio Tab

With new platforms like Clubhouse seemingly revitalizing the appeal of older connection channels, audio social remains to still be relevant despite an increased preference and shift towards video-based interactions. As big social media players continue to reinvent the wheel, even the older social tools can be made to discover new engagement opportunities. It’s no coincidence […]

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Facebook Announces New $10 Million Funding Program

Snapchat’s AR lens paved the way for social media platforms to head into the realm of augmented reality (AR). Luckily enough, augmented reality seems to be the focus right now as technology develops to one day allow the 1st fully immersive virtual reality (VR) experience. Given how people presently consume digital goods and services, it won’t be […]

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Snapchat Launches ‘Club Unity’ Mental Health Initiative

In line with World Mental Health Awareness Day, Snapchat has also launched its own initiative to prevent and address prevailing mental health issues. Called ‘Club Unity’, Snapchat partnered up with various celebrities to help raise awareness about the various concerns associated with mental health. The thrust behind the initiative can be derived from one of Snapchat’s Tweets. From […]

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Google’s 2021 ‘Frightgeist’ Halloween Trends Update

Halloween is one of the most exciting times of the year for children, and it is also the biggest annual costume party in the world. If you want to make this year’s Halloween truly memorable, Google has just updated their Halloween trends mini-site, which will undoubtedly provide you with much-needed inspiration for creating a genuinely […]

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TikTok Marketing Partner Program

TikTok continues to set records and take the world by storm. Having been able to distinguish itself even among the older and larger competition, the platform now presents new opportunities for online advertisers and digital marketers to formulate new approaches with regards to maximizing business through the use of social media. TikTok is predominantly a […]

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