As it stands, there are already a couple of ways to improve your LinkedIn marketing strategy. Fortunately, newer ways to further increase your LinkedIn performance occasionally pop up. If you want to create better-performing posts to share on your account, then this new infographic by a LinkedIn team should help put your efforts in its paces. Cooking […]

LinkedIn has announced that it’ll be introducing some new tools for creators, including improved content analytics, new profile video tools, newsletter showcase options, a new subscriber bell, and more. It sounds like LinkedIn is slowly moving towards a true ‘Social’ media format, adding new tools and widgets that give both creators and viewers more capacity to […]

LinkedIn hosted its second ‘Spark’ conference earlier this month, which featured a range of speakers on key topics designed to help LinkedIn members maximize their success. In case you missed the event, no biggie, you can still catch up on all key learnings, with the full, hour-long event available to stream for FREE here (you will have to sign-up, […]

LinkedIn is introducing a new way for brands to keep in touch with their audience. Company Pages are now able to create their own on-platform newsletters, which also include new notifications for Page followers for newsletter updates. As LinkedIn explains: “We debuted Articles for Pages last year to help you publish long-form professional content to spark […]

We all know how impactful this pandemic has been. Over the last two years, there have been several significant shifts and changes in how we live and work – the latter, in particular, holds a fairly decent number of implications with regards to the future of our professional careers. The immediate impact was quite obvious […]

While other social media platforms ramp up attention, LinkedIn continues to see ‘record levels’ of engagement growth, expanding its user base at a steady rate. While not as cool or trendy as other platforms, what with their short videos and integrated AR effects, the professional social network does excel greatly in job-seeking and brand-building, making it […]

LinkedIn just published a new guide on effective employer branding, which could be even more important during the post COVID landscape as more employees return to standard work models. It’s expected that more people will seek more meaning and satisfaction in the jobs they choose. As LinkedIn explains: “The pandemic has muddled both economic and social […]

This week, LinkedIn launched a new ‘Future of Skills’ data tool, enabling users to dig into the latest skills trends for almost any job role. LinkedIn launched this initiative in hopes of gleaning more insight into what employers are looking for, as well as what people listen to on their LinkedIn profiles. Tomorrow’s Skills The new […]

LinkedIn’s big ‘Spark’ professional development event is coming back for its second year in a row, featuring a range of speakers on key topics designed to help LinkedIn members maximize their success. LinkedIn has been ramping up its pushes over the last two years, gaining itself a fair amount of progress and added traction, which only spells […]