Meta Moves On from Kustomer

Meta’s cost-cutting measures have had another impact, with its DM automation service, Kustomer, which it acquired back in 2020, being divested. Despite this ‘L’, Meta is set to remain as one of the platform’s minority stakeholders. For a little context, Kustomer specializes in AI detection of customer queries, then either responding automatically, based on the […]

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Montana 1st to Ban TikTok

After a streak of good news (and even a few good updates), the ghost of bans past haunts TikTok once again – the venerable state of Montana is the 1st US state to issue a full ban on the app. As Reuters reported: “Montana Governor Greg Gianforte on Wednesday signed legislation to ban Chinese-owned TikTok […]

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Meta Announcements + India Showcase Event

Meta has announced some new editing tools for Instagram Reels as part of a product education workshop at its Mumbai office, which is designed to help Indian creators make the most of Reels and its evolving Reels monetization options. India has become a key growth focus for Meta, and for most other social apps, as […]

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Facebook’s Latest ‘Widely Viewed Content Report’

Hooray, it’s that time of the year again! Meta has just published its latest ‘Widely Viewed Content Report’, which provides insight into, well, the most viewed content in the app, along with the latest noteworthy trends in Facebook Feed consumption. Meta originally created the report to counter the suggestion that Facebook is dominated by controversial […]

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New Study Reveals Startling Twitter Forecast

Pew Research has shared some new insights into Twitter engagement before and after Elon Musk’s rapid takeover, which shows that more users are taking breaks from Tweeting and that about a quarter of the remaining active Twitter users don’t expect to be using the app at all in 12 months. Tweeting Off Let’s start by […]

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3rd Party Instagram Stories Scheduling

This should be great news for Social Media managers. Here’s the latest scoop: Meta’s adding Instagram Stories posting capacity into its Instagram Graph API. In layman’s terms, what this means is that third-party tools can soon facilitate Stories posting and scheduling, making it easier to manage your content from a single platform. The 3rd Party […]

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Instagram GIF Comments

Alright, this is either an exciting or an annoying update, depending on your personal perspective. Alright, that might be a bit of a highly constricting spectrum, but really, there’s very little to suggest an in-between here. Recently, in a Broadcast Channel chat with Meta CEO Mark Zuckerberg, Instagram Chief Adam Mosseri announced that you can […]

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Instagram Adds Broadcast Channel Guests Feature

Instagram has recently added a new element to its Broadcast Channels one-to-many messaging feature, which will now allow channel hosts to invite other participants as guests to join their chat channel for a conversation. Instagram sure is taking the whole transition toward private messaging seriously, which is good. Hopefully, it doesn’t botch its own progress. […]

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Twitter Acquires Laskie

Elon Musk’s plans to transform Twitter into an ‘everything app’ are slowly starting to take shape, with Twitter (or its parent company X Corp, more specifically) recently acquiring job-matching startup Laskie for a yet-to-be-disclosed sum. As Axios reports, Laskie, which describes itself as a ‘job-matching platform where tech jobs apply to candidates’, allows managers to […]

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Meta Expands ‘Meta Verified’

Despite some changes to its original plan for ‘Meta Verified’, its own take on an exclusive subscription program that essentially allows users to purchase their own blue checkmark in the app on both Facebook and Instagram, Meta is expanding the scheme’s availability to the UK, with UK users able to apply starting this week. Extra […]

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