Well, here’s something relatively new. Recently, Meta’s looking to increase the integration between its apps, which, if memory serves us all right, it has done (or has attempted to do) for the longest time, right? Anyway, this time, Meta’s updating the way that users share a status update from WhatsApp to Facebook Stories. So, it’s […]
Influence used to be a different type of ‘currency’. Back then, before the internet blew up, credibility and reputation weren’t easily acquired through simply posting aesthetic images or quirky, viral videos, but through hard work, testimonies, and track records. The bookstore and local libraries were the ‘Googles’ of the old days, and the big wigs […]
With Twitter attempting to enter the fray of its next big push, removing its blue ‘legacy’ ticks and boosting the take up of its paid verification program, many users are now questioning whether or not they should consider signing up, while brands are also considering if it’s worth spending for an all-new checkmark. Worth? The […]
Do you have a one stop shop website that you’re posting on all of your Socials that have all of the links to everything about you? You have heard of things like linktree or Beacon but Jeff has stumbled upon a platform that is way better. Today on the show, Jeff welcomes Alex Montalenti, the […]
To LEARN, one has to LISTEN. Social listening might sound like a foreign concept, but it’s actually rather basic. The idea is to identify key audience BEHAVIORS through their various Interactions with your brand. Social listening is essentially the PRACTICE of understanding online Conversation. Want more Social Media Tips & News? Click the link below to check out our previous Newsletters. LINKTREE NEWSLETTERS 👈
TikTok has recently announced a new slate of programming for Earth Month, which will see the platform promote sustainability and environmental awareness content to help inform and further educate its audience. As TikTok explains: “Join us in celebrating and collaborating with creators, advocacy organizations, and communities to bring this year’s theme, ‘Invest in our Planet’, […]
As it has been on all platforms for some time now, video now also sees the highest engagement rates on LinkedIn, which makes it even more of an important consideration for marketers looking to maximize their on-platform messaging. On that note, what, specifically, works in LinkedIn video promotions? Stepping Up A team from VidMob sought […]
One of the key tests for Elon Musk when it comes to managing Twitter will be how he’ll run the platform to deal with state-affiliated media in nations where Musk himself has a vested interest. For example, China, which has been running influence operations via Tweets in the past, is a critical partner for Tesla, […]
As it looks to win back advertisers, with the company’s ad revenue down by about 50%, Twitter has revealed a couple of new promotional features that brands can now build into their Twitter campaigns. However, as with virtually every other ‘Twitter 2.0’ update released thus far, these aren’t really new, they’re just revised or refreshed […]
Something new has been added to Twitter Blue this week. Wow. Twitter’s implementing its long-promised initiative to reduce the number of ads that Twitter Blue subscribers see in the app. However, it doesn’t go quite as far as Twitter had initially suggested in its comms. Back in November, when Chief Twit Elon Musk outlined his […]
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