TikTok has published a new guide on how to create effective influencer marketing campaigns within the app, incorporating learnings from the best-performing videos on its Creator Marketplace. As per TikTok: “We analyzed more than 300 top-performing videos from the Creator Marketplace, TikTok’s official platform for brand-partner collaborations, looking for patterns among the videos with the […]
What’s this now? WhatsApp’s rolling out a new option that’ll allow users to keep disappearing messages in a chat thread, provided that the sender approves. So, it’s introducing a new archiving function of sorts? Well, that’s interesting. However, it does seem to defeat the purpose – may be though, there are times where something you […]
Many Facebook advertisers woke up frazzled on Sunday morning due to a bug in Meta’s ad delivery system causing a significant overspend on a number of accounts. It may not sound like much to the average user, but for paying accounts and business profile holders, it’s quite concerning. Significantly Back to the topic of the […]
YouTube’s looking to improve its live-stream product listings with a new process for uploading product details that can be scheduled to appear at a set time, versus uploading all of your product info ahead of the actual stream. As it stands right now, if a creator wants to showcase a product within a live stream, […]
Twitter’s recent change log is probably longer than this year’s IRS audit. Right now, it’s hard to tell what’s really a systemic change, and that’s a mistake, often as a side effect of some other update. At least right now, Twitter has seemingly removed all of its labels on government and state-affiliated media accounts that […]
Ironically, there have been a lot of talks lately about hate speech rising on Twitter, and whether or not there’s actually more hateful content being shared in the app under the leadership of its new Chief Twit, Elon Musk. Given how Musk has reinstated tens of thousands of previously banned accounts, while also stoking anti-government […]
Should You Pay To Be Meta Verified? Meta is now allowing you to become verified in the United States for Facebook and Instagram. Jeff and Tristan discuss the process and whether or not it is worth it for you personally or for your business. Tune in. ——————————————————————————————————————- Episode Highlights: Tristan is on-board with Meta Verified. […]
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