The NBA finals begin this week, hooray! The event is set to culminate with the biggest moment of the season, the crowning of a new NBA champion in June. For marketers, that presents an extended opportunity to link into the NBA hype, potentially boosting your marketing messages by aligning them with the latest news and […]
It has been pretty much blurted on every corner of the internet, but TikTok really wants to make in-stream shopping a thing, following the success of its Chinese shopping initiatives, which have become the key revenue driver for the local version of the app. While Western audiences have yet to warm to TikTok shopping, the […]
The next stage for ‘Twitter 2.0’ could potentially include a name change for the app (sound familiar?). As of this article, Twitter Inc. is officially no more, with the company being rolled into another corporate entity called ‘X Corp’, under Elon Musk’s ownership. X Corp? Was the name ripped directly from Marvel’s X-Men universe? The […]
TikTok, again, shares new advice on how brands can further maximize their messaging by linking into both related and unrelated communities, thus helping maximize brand recognition among users in new ways. The idea is that by aligning your marketing messaging with each community, you can establish more relevant connections with members. However, you shouldn’t only […]
Are you looking for additional guidance for your Facebook and Instagram ads? We’d be more surprised if you weren’t. This week, Meta just launched two new video series that both aim to provide tips and guidance on maximizing your ad campaigns, based on the experiences of a range of experts, both internally and externally. Keeping […]
Please confirm you want to block this member.
You will no longer be able to:
Please note: This action will also remove this member from your connections and send a report to the site admin. Please allow a few minutes for this process to complete.