Snap recently held its 2023 Investor Day, with the headliner being that Snapchat now has 750 million monthly active users, a big jump from its already impressive 600 million just April of last year. Snap more regularly posts daily active user counts within its quarterly updates, where it currently sits at around 375 million mDAU. […]
Here we go, here’s another quirky experiment by TikTok – it’s trying out another way to maximize engagement in the app with a new TikTok Live trivia series that will give users a chance to win money in the app. So, an actual, money-rewarding gimmick on the world’s most popular social platform? Sure! It’s honestly […]
Instagram might be closing the curtains (for now) on live shopping, but new doors are opening, with the platform recently rolling out a new feature called ‘Instagram Channels’, which is essentially an in-app group messaging function where you can stay up to date on specific topics, brands, people, etc. Okay, so, Instagram has replicated elements […]
Despite online shopping not catching on in the way that social apps may have hoped for, TikTok chooses to remain defiant- stubborn even, as it continues to push ahead with its various in-stream commerce projects. With that being said, TikTok’s launching a new process with selected retailers in the app. AdAge reports that a small […]
When you hear or read the term ‘Growth Hacking’, what kind of physical response do you get? Okay, granted, growth hacking is a means to boost business growth quickly, through various means designed to fast-track your progress. It’s not really ‘hacking’ so much as it is following good business practices. Here’s the simple recipe – […]
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