Facebook Removing Video Profile Images

In lesser-news, Facebook has announced that it’ll be removing video profile images starting February 7 of this year. Though this won’t likely have any major impacts, it will most likely require manual user intervention as those who currently have video profile images will be automatically reverted to the standard ‘still’ pictures come the update. So, GIFs Then? […]

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LinkedIn Retiring its ‘Lite’ App

Not all new year’s mean a new start. For LinkedIn, despite having already dished out several new updates, 2022 also meant the end for some things, primarily with its ‘Lite’ app. LinkedIn announced that it’ll be shutting down LinkedIn Lite, possibly removing the last vestiges of LinkedIn’s presence in regions that have more stringent connectivity and […]

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Snapchat Renews Multiple Content Deals

Snapchat recently announced that its ongoing content deals with Disney, Viacom, and NBCUniversal will continue. Snapchat, upon renewing its licenses, will continue to have access to exclusive shows and programming broadcasts, progressively expanding the available options for users through Snapchat Discover throughout the year. These content deals are another endorsement of Discover’s value, allowing Snapchat to better […]

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Pinterest Testing New Idea Pin Highlights

Pinterest has a logical (and slightly obvious) update for its new ‘Idea Pins’. Blogger Yasser Masood shared an image that showed Pinterest testing out a new ‘Highlights’ element for Idea Pins, which would enable creators to showcase their best Idea Pins at the top of their profile displays. I Have An Idea Idea Pins are currently displayed in posting […]

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TikTok Launches ‘TikTok Tactics’

Taking another step forward in its quest to expand its eCommerce opportunities, TikTok has just launched a new, video-aligned platform training course for marketers, which was designed to provide insights and tips on how they can best make use of the platform for brand development and promotion. Aptly named ‘TikTok Tactics’, the new course not […]

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LinkedIn Continues to See ‘Record Breaking Levels’ of Engagement

LinkedIn has so far reached milestone after milestone during these first few weeks into 2022. As per parent company Microsoft’s latest performance update, LinkedIn continues to see ‘record engagement’, with the platform posting strong results for yet another quarter. Overall revenue went up by 36%, driven by increased demand for LinkedIn ads, along with a resurgence […]

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Snapchat Adding ‘Catalog-Powered Shopping Lenses’

Snapchat isn’t just focused on further developing its Lens and special filters and effects but is also looking to improve its AR tools to augment its eCommerce opportunities as well. Snapchat is adding new ‘Catalog-Powered Lenses’ to enable brands to showcase their respective range of products within a single Lens, providing users with more virtual Try-On options. […]

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TikTok’s ‘Instant Pages’

Looking to maximize its on-platform business engagement and boost revenue opportunities, TikTok is introducing a new ‘Instant Page’ shopping display option, which will enable brands to connect their TikTok ads through a lite landing page that’s built-in to TikTok. These Instant Pages are said to load up to 11 times faster than standard mobile pages. You can […]

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Twitter Reports Jump in Government Removal Requests

Twitter recently published its latest transparency and enforcement update, outlining all of the accounts and violations it took action on between January 1 and June 30, 2021. The update highlights key shifts and trends in platform usage and misuse, looking to improve user experience in-line with its freedom of speech ethos. Total Transparency To begin, Twitter […]

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TikTok Suffes Creator Backlash

Trouble brews in the TikTok paradise. It’s not always glitter and gold it would seem, even if you are the most popular app. That being said, TikTok might be forced to reassess and update its creator funding model due to a couple of high-profile creators raising questions about their monetization options, highlighting key flaws in […]

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