TikTok’s New Live Events for Mental Health Awareness Month

May is Mental Health Awareness Month and to mark the event, TikTok has announced several initiatives, including live streams and in-app activations, to help users find relevant support and assistance, hoping to further destigmatize mental health conversations. Awareness Is Key TikTok said that it’ll be sharing a range of content under the main Hashtags #MentalHealthAwareness, #SelfCare, and #LetsTalkMentalHealth. […]

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Facebook Is Removing Support For Podcast Features

It’s news like this that makes creators and businesses on Facebook skeptical. Today, Bloomberg reported that Facebook is pulling the plug on podcast support and display options, which it launched just June of last year. It seems that Meta is taking Facebook away from audio. As Bloomberg stated: “Facebook is pulling out of podcasts and plans to remove […]

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Google Launches New Initiatives for National Small Business Week

National Small Business Week is being held this week (May 1-7) in the US. Marking the occasion, Google has today announced a new scholarship program aimed at helping businesses acquire advanced digital marketing knowledge. Google will also be introducing a new digital certificate course in digital marketing and eCommerce, which are both designed to address key skill […]

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How Will Twitter Make More Money Under Elon Musk

After two weeks of battling it out with Twitter management, the Elon Musk Twitter Drama has left the platform in a current state of limbo as the deal approaches its final leg. This will eventually make Musk the big dog at a new private Twitter, which may or may no longer run ads; may or may not […]

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Snapchat Shares New Brand Connection Insights

Back in 2016, when ‘Facebook’ pulled a xerox maneuver and directly ripped off Snapchat’s ‘Stories’ format, it seemed that Snapchat might struggle with staying relevant in the evolving Social Media landscape. Fast forward six years later and the opposite couldn’t be more true – Facebook became Meta and is hustling to win back younger viewers, while […]

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Twitter Tests New Video Attachment Option

A Tweet with a still image AND a GIF? Whoah. How about Tweets with videos? Out of this world. What would you say if you had the capacity to attach all three different content types to every single Tweet? Sounds like a good way to showcase various post elements if you ask us. Versatili-Tweets All […]

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Pinterest Adds 2 Million Users in Q1

Pinterest’s latest performance update doesn’t give us very impressive numbers. Revenue did increase year-over-year but took a hit quarter-over-quarter. User growth has returned, though only slightly with 2 million more monthly actives in Q1. Treading Lightly Based on internal charts, Pinterest usage has significantly declined from its peaks during the Pandemic. Back then, Pinterest won the forced […]

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Twitter Shares Key Mother’s Day Campaign Trend Notes

Mother’s Day is once again fast approaching. Happening on May 8 (US and Australia), we have only a couple of days left to make our pitch to eager Mother’s Day shoppers, potentially maximizing another set of seasonal sales. A Day For Mothers Fortunately, a general observation is that Mother’s Day shoppers wait until the last […]

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LinkedIn Publishes New Lead Gen Forms Ads Guide

LinkedIn has just released a new guide on how to best make use of its Lead Gen Forms Ad option, which you can use to gather LinkedIn users’ contact info and insight via simple, auto-populated form pop-ups within your promotions. LinkedIn’s new 17-page guide covers the hows and whys of Lead Gen Ads and includes tips on how […]

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Pinterest Shares Key Wedding Search Trends

Dearly beloved, we are gathered here today to celebrate Pinterest publishing new insights into key wedding ceremony trends. Tis the season of weddings and Pinterest aims to help businesses plan for what’s coming, highlighting what people are looking for as they celebrate a major life moment within the coming months. According to Pinterest: “The 2022 wedding […]

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