After a pause in the chain of weekly updates regarding Elon Musk’s supposed acquisition of Twitter, we’re back with more news on the matter! This time, it might not be all drama. It appears that the deal is once again progressing, perhaps that ‘Full Firehose’ of Tweets drenched Musk enough for him to see reason. According to […]
TikTok’s looking to help marketers better track responses to their in-app campaigns through a new partnership with NCSolutions. This latest collaboration will provide new sales lift measurements based on the NCS’s methodology, providing more insight into the path to purchase. NCSolutions utilize machine learning solutions to provide comprehensive insight into sales performance, which can later connect to ad […]
Want to develop new creative assets for your ad campaigns? Then you’re in luck! Today, Google has announced that its Ads Creative Studio tool is now available to all businesses! The tool is set to provide a streamlined way to construct new ad content from your existing assets. Check out this trailer. Initially launched in beta mode last year, Google’s […]
Amid several investigations looking at TikTok’s impact on younger users, the platform has recently announced a new set of filters and options to provide more ways to limit unwanted exposure in the app. Your Safety Is Priority To start, TikTok has launched a new way for users to automatically filter out videos that include words or Hashtags that […]
While the hype surrounding NFTs has gone down significantly since late September of 2021, some social platforms are still exploring ways to integrate them, thus enabling users to display these digital assets in new ways within various apps. Snapchat looks to be the latest to jump aboard the NFT trend, with The Financial Times reporting that the company […]
Twitter’s taking its experiments to another level by adding new ways to customize your Tweet experience by utilizing different algorithms to highlight content that’s more suited to your interests. Discovery remains one of Twitter’s biggest challenges, but with this, it closes the gap by a little bit. Perhaps a little bit is all that Twitter needs to […]
Do you make use of Twitter’s alt text option when you upload images? If you don’t, you should! Now, Twitter’s going to prompt you to do exactly this, with new pop-ups being shown to some users alerting them about the benefits of alternative text summaries within Tweets. Alternate Your Steps With the alert themselves, Twitter’s looking […]
It might be surprising to hear, but Christmas is now just 165 days away. It feels strange to know that 2022 seemingly blew past, despite it being recognized as a major post-pandemic transition period. Since the holidays are looming once again, marketers need to start thinking about their holiday campaigns, specifically how they can ramp […]
Looks like TikTok is starting to feel the heat in other regions. Today, TikTok has confirmed that it has suspended a planned change to its privacy policy relating to the use of user insights for targeted advertising, amid question over whether change is actually legal under the EU’s latest provision of data control and protection. Hold Up […]
With Elon Musk now turning tail from his $44 billion Twitter takeover bid, Twitter is on the offensive to get the billionaire to uphold his end of the deal, which is to pay up, regardless of whether or not he’ll take ownership of the company. “In April 2022, Elon Musk entered into a binding merger agreement with Twitter, […]
Please confirm you want to block this member.
You will no longer be able to:
Please note: This action will also remove this member from your connections and send a report to the site admin. Please allow a few minutes for this process to complete.