TikTok has agreed to change its policies around branded content to ensure greater transparency, in line with EU rules. This alignment will also see it implement new regulations around the promotion of alcohol, cigarettes, and ‘get rich quick’ schemes within the app. TikTok Up in The EU The updates come as a result of an investigation into […]
Twitter is looking to enhance its bonds with the developer community by relaunching its ‘Chirp’ conference, which brings together developers and members of Twitter’s team to discuss the latest initiatives and provide answers to technical queries. As Twitter explains: “The Chirp Developer Conference is a celebration of the innovation developers have brought to Twitter, the opportunities […]
Here’s a quick peek at the status of Elon Musk’s Twitter takeover – just how close are we to Elon becoming Twitter-in-Chief? After nearly two months of hectic back and forths involving multiple stakeholders and representatives, the drama that is Elon Musk’s bid for Twitter ownership might finally reach its end. On These Conditions Earlier […]
Google had just expanded its ‘All In’ marketing toolkit to include more insights on accessible marketing, helping ensure advertisers to consider accessibility within their outreach projects. As Google explains: “People are exposed to around two million ads per year, but many say they don’t see themselves or their community accurately represented in them. Everybody deserves to feel a sense […]
Want to improve your content skills for digital marketing? While LinkedIn may not be the go-to option for this particular goal, it did recently launch something that might help you out significantly. LinkedIn just released a new LinkedIn Marketing Labs certification course on ‘Content and Creative Design’, which is available for FREE for all LinkedIn users. […]
LinkedIn seems keen on providing more engagement options. This time, it’s introducing new comment and comment reply options on event pages, along with a new ‘Repost’ option, providing another way to amplify LinkedIn updates. Engaging To start, let’s take a look at event comments – building on events engagement, LinkedIn is now rolling out more comment engagement options […]
Twitter just announced that it’ll once again be holding its ‘Innovators’ agency awards program this 2022, celebrating the best-in-class media planning and promotions among its global ad agency partners. With a strong reliance on ad revenue as one of its largest financial contributors, Twitter must maintain good relations where and when possible if it means […]
LinkedIn just published the 2022 edition of its ‘State of Sales’ report, which looks at emerging trends among buyers and sellers and how the most successful outreach managers optimize their performance. LinkedIn will publish eight different regional variations of the report over the next week, incorporating responses of over 15k buyers and sellers around the world. […]
LinkedIn has been dropping hints about its upcoming ‘Funny’ react and now it’s finally here, with some users seeing the new alert in the app. Yep, you heard it right, you can select a new ‘Funny’ reaction on LinkedIn posts, on top of six other reaction options that are already available. To be clear, the Funny react is gradually […]
Amid rising revenue pressures, which forced the company to issue a profit warning to the SEC last month, Snapchat is exploring a new potential monetization pathway with a new subscription service that it aptly calls ‘Snapchat+’. This could give users access to a new range of exclusive and experimental app features and tools. Hit That Subscribe Button […]
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