TikTok Expands Access to Its ‘Effect House’

Last August, TikTok opened its ‘AR Effects House’ to select developers. Now, TikTok’s opening it to all creators, albeit in Beta access. TikTok hopes that the expansion will help the platform expand its creative capacity, ideally allowing it to tap into the latest visual effect trends to attract even more users. Effects are in The House! […]

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Snapchat wants to help its users stay up-to-date with the latest news and updates in the app, which is why it’s launching a new ‘Dynamic Stories’ feature, essentially enabling partner publishers to link their content Feed straight into the platform. This would ensure that their latest updates are reflected through their in-app presence. Snap explains: “We’ve always […]

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Pinterest Launches API v.5

Pinterest is launching version 5 of its Pinterest API, which enables developers to build separate applications to facilitate Pin creation, presentation, and management. Expanded access will now be open to all developers, as opposed to being limited to select partners. As Pinterest explains: “The Pinterest API (v5) is the single API for developers to build applications […]

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Twitter Backtracks on Latest Tweet Embed Update

Content managers and web developers who had a bit of a scare when Twitter initially announced changes to Tweet embeds can breathe a little more now. After announcing that blank slates would replace embedded Tweets should the original Tweet be removed or deleted, Twitter just announced its decision to reverse changes in favor of finding a more […]

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Rising Social App ‘BeReal’ Is Getting Real

You shouldn’t be sleeping on BeReal. Perhaps unbeknownst to many, BeReal is the latest trending social app that’s quickly gaining ground on the download charts, something that might soon catch the ire of platforms like Facebook and Instagram, setting itself up to be the next biggest features xerox-project after the rise of TikTok. Reality Of The […]

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5 Essential Ingredients to A Perfect LinkedIn Post

As it stands, there are already a couple of ways to improve your LinkedIn marketing strategy. Fortunately, newer ways to further increase your LinkedIn performance occasionally pop up. If you want to create better-performing posts to share on your account, then this new infographic by a LinkedIn team should help put your efforts in its paces. Cooking […]

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TikTok’s Big Live Stream Commerce Potential

TikTok has always been the trends hub. While predicting the future of social media marketing trends is always hard, you have a bit of an advantage if you mean to predict TikTok’s coming trends. Why? Because they’re already happening in China. This progression matters because TikTok’s Chinese sister app – Douyin – which is currently only at 600 […]

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Elon Musk Continues to Question Twitter’s Approach

At the very core, Elon Musk seems determined to shake things up during his run as Twitter’s prime shareholder and see just exactly what he can make happen. This could set the platform up to go on a course filled with internal angst and user disruption as Twitter’s various chiefs would then have to find […]

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Twitter Tests New ‘Unmention’ Option

After doubling up its efforts near last year’s end, Twitter is now entering the initial testing phase of its new ‘unmention’ option, which will enable users to remove themselves from conversations they no longer feel comfortable being involved in. This is the closest we get to a ‘Panic Button’ on Twitter. Reverse-Tagging Based on what we know […]

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Google Adds New Visual and Text Search Options

Google’s looking to provide more ways to find exactly what you’re looking for when performing visual searches by introducing a new ‘Multisearch’ option that enables users to combine both visual and text parameters to expand their search results. By using Google’s new multi-search option, powered by its evolving AI and machine learning tools, searchers will now be […]

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