Twitter Testing Variable Playback Speeds

Twitter just launched a new test on both Android and the Web. The test would enable users to control the playback speed of both video and voice Tweets, similar to how you can set YouTube’s video playback to either hasten or slow down the flow of a particular clip. Speed In Essence The new playback speed options […]

Read more

Google Launches Updated Search Ads 360

Google announced its launch of an updated Search Ads 360 platform, which will provide additional management options for your Google Ads campaigns. The update aims to make the existing platform more streamlined and integrated, incorporating Google’s latest advanced advertising features. 720 Ads  Search Ads 360 is an all-inclusive Google Ads management tool, enabling ad managers to […]

Read more

Messenger Provides Tips For ‘Safer Internet Day’

Tuesday, February 8, 2022, celebrates ‘Safer Internet Day’, which, given our increasing reliance on web connectivity, now acts as a critical reminder of the need for digital literacy, especially during the pandemic. The celebration ensures that everyone better understands how to stay safe and set boundaries in their time online. Safety First Marking the occasion, […]

Read more

Accept All LinkedIn Connection Requests?

Would it be wise to accept all connection requests on LinkedIn? After all, everyone’s pretty much a professional there, right? Logically, the answer is no. As long as you’re on social media, blindly accepting all connection requests could potentially open you up to spammers and people who might be looking to scrape off your personal […]

Read more

The Most Annoying Twitter Marketing Approaches

There are a lot of ‘growth hacks’ on Twitter, with some being more annoying than others. When it comes to skiing yourself, what would you say is the most annoying growth hack you’ve seen? Directly asking for likes and retweets? Empty promises about profiles that supposedly ‘follow back’? Social Media Today put the question up for […]

Read more

LinkedIn Shares New Insights Into Platform Usage

LinkedIn has been experiencing a lot of growth lately. If you’re looking to increase your reach and potentially seize more marketing opportunities that involve numerous business decision-makers, then LinkedIn is a platform to consider. LinkedIn just published a new 25-page guide about LinkedIn marketing for wealth marketing firm marketers. GPRAH-ic Though fairly niche, these new LinkedIn insights […]

Read more

Twitter Tests New DM Option

So, apparently, Twitter wants to facilitate more private messaging in its app. As such, Twitter is adding a new DM icon for Tweets, at least for some users. It’s a surprising test, especially when you consider that Twitter isn’t exactly everyone’s first choice if they would want more private message interactions. It could provide Twitter with […]

Read more

Snapchat Gains 319 Million Daily Users

Snapchat gained more users, along with posting strong Q4 revenue results, as it continues to establish itself as a key connective platform for younger audiences, acting as a viable alternative to the larger and more prominent social media players. Q4+  To begin, Snapchat added 13 million more daily active users in Q4, bringing up their year’s […]

Read more

Twitter Expands Downvotes Tests

Twitter announced that it’s expanding tests on its downvote option for Tweet replies, with more users on both iOS and Android likely able to see a new down arrow on their Tweet responses, providing more ways to stimulate more relevant discussion on each comment. As Twitter explains: “We learned a lot about the types of replies you […]

Read more

Twitter Reduces Negative On-Platform Interactions

As science has revealed, friction can have a very strong impact on forces. As it is in the case of Science, so too can friction greatly affect the amplification of negative online behavior. However, if friction can cause negative behaviors to increase, it can also reduce unnecessary angst and disagreement, even with just a simple […]

Read more