Facebook’s Novi Cryptocurrency Project hopes to cut platform-incurred costs by offering fee-free payments on its services as a result of “bypassing” traditional financial providers. Of course, it came as no surprise to know that this project has faced several setbacks, given the nature of its scope, challenges were meant to be encountered. A lot of regions are refusing […]
TikTok has been keen lately in helping people get a better understanding of the key trends that drive conversation and engagement on its platform. Though it’s not obvious at all, TikTok likes (and excels even) at making “lists”. TikTok has announced that it’s releasing its inaugural ‘Discovery List’, which is essentially a compendium highlighting the […]
Christmas is a mere 68 days away! For consumers, that’s roughly a little over two months to save up cash and prepare a holiday shopping list. For marketers, it could be an indicator if they’re likely doing well or slightly falling behind in terms of their marketing plans. With new opportunities appearing the closer we […]
Facebook is shifting it into first gear as it continues down its path to becoming a ‘Metaverse’. To further its plans, Facebook looks to hire 10,000 new staff to work on its Metaverse Project, all of which will be based in Europe. Facebook explains: “Today, we’re announcing a plan to create 10,000 new high-skilled jobs within the European […]
When you categorize email or notifications to reveal items that you’ve ‘Favorited’, you also create a sort of quick-link to instantly jump to the page that contains the item/s in concern. Well, Facebook is implementing the same – introducing the ‘Quick Access’! Everyone has those niche web pages that they regularly visit. Whether it’d be a […]
With 1 billion users and counting, TikTok’s popularity and influence grows with each day. With the holiday season just around the corner, marketers and brands are now pondering how they can utilize the platform to maximize their festive gains. While TikTok may still be lacking in terms of total eCommerce integration, especially when compared to the optimized […]
Twitter is currently moving towards maximizing inclusion, ensuring that its platform maintains optimal freedom of representation. Twitter has announced its new initiative, called #TwitterPrism, which is designed to help marketing partners better integrate more inclusive approaches to their outreach efforts. As Twitter puts it: “Inspired by the work already happening, and aware of how much more […]
Facebook will be taking part in this year’s upcoming mega marketing event, Advertising Week. The event will be held in New York City and will feature a plethora of credible figures, both individuals and groups, to discuss and celebrate the future of advertising. Facebook itself comes prepared with a range of sessions looking at the various aspects of […]
It’s almost time for the big game! While not as big as the Super Bowl or FIFA World Cup, the ICC T20 World Cup is the biggest sport in one of the key countries for social media usage – India. Indian cricket fans are just as invested and supportive of cricket as Brazilians are of […]
In favor of lighter news, Pinterest shares new insights on upcoming trends stemming from the easing of global pandemic conditions. As vaccine roll-outs and vaccination efforts gain momentum, many regions are looking forward to finally being able to relive pre-COVID travel behaviors. Months of lockdowns and restrictions have surely harbored kindred spirits that long for […]
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