On top of its recent update to its ‘Scan function, with the addition of ‘Food Scan’, Snapchat is also looking to expand the utility of its Snap Map by introducing a new ‘Layers’ toggle option. The new feature allows users to change the focus of the map display. Snapchat’s new ‘Layers’ toggle, which will appear on the top […]

Feeling a little foody? If so, then it’s great news if you also happen to be on Snapchat! Snap is adding a new element to its ‘Scan’ feature that it aptly (and creatively) names ‘Food Scan’. Partnering with cooking site Allrecipes, Snapchatters can now find recipe recommendations by simply scanning over whatever ingredients they have available. Talk […]

Snapchat is not allowing itself to fall behind in terms of sexiness when it comes to audio options. Snapchat flexes its new deal with media giant Sony Music Entertainment, which enables Snapchatters to utilize even more songs into their Snaps. The new deal enables Snapchat users to incorporate more popular tracks into their posts, greatly improving creative […]

Snapchat has a new showcase of it’s evolving AR Try-On tools, along with a new integration in lieu of ComplexCon. Additions to the AR Try-Ons will enable users to virtually fit branded apparel to see how they would look like in the app. As you can see from this official Tweet, AR Try-Ons seemingly take the live-shopping […]

Snapchat’s latest addition to Snap Focus, its in-house educational platform, is a new certificate course in ad optimizations. The new course provides a new way on how business users can build their Snap ads expertise, showcasing their understanding of the platform and its key ad elements in an official, recognized capacity. Snapchat explains: “Snapchat Ads Manager Optimization is a […]

Twitter’s not the only one innovating for audio. Snapchat will now facilitate additional creative audio options within Snaps via a new deal with NBCUniversal. The update will enable Snapchatters to include audio clips from a range of popular TV shows and movies within their Snaps. Snap explains: “Today, we’re excited to announce a new deal with NBCUniversal […]

It’s almost Fright Night again for everybody. What better way to celebrate the coming of Halloween than with the release of a couple of new Halloween-themed features! Snapchat has recently announced new ‘Spooky’ updates, including themed lenses, Bitmoji costumes, and an updated Snap Map display all to welcome October 31. Halloween is indeed a fun time dotted […]

While technological and industrial progress are good, too much, especially over a short period of time, is detrimental to the environment. This is exactly why it’s also important for companies, especially larger ones, to also consider how their development can impact the natural world. This is something that Snapchat has been working on, as the […]

TikTok isn’t the only one to reach a user milestone. Snapchat, as indicated in its latest earnings report, is showing steady increases in both users and revenue as markets outside the US continue to exhibit a strong take up towards the app. It’s worth mentioning that this influx of users happened in conjunction just as Snapchat’s […]