Facebook is experimenting with new ways to provide more context for paid promotions. Their most current strategy is to provide more information by horizontally scrolling the display below the ad image. In the broader scheme of things, this upgrade tries to help streamline Facebook usage by offering some kind of filter that assists you in identifying potentially […]
NOMINATIONS ARE OPEN! Twitter is once again holding its annual brand tweet competition titled “Best of Tweets”. If you’re a brand that recently had a good campaign on Twitter, buckle up! You might be among the nominees to win the crown for best brand tweets in 2021. As described by Twitter: “Twitter’s Best Of Tweets […]
Facebook Reels debuted a little more than a year after Instagram Reels. It sounds anticlimactic because, unfortunately, it is. In light of TikTok’s tremendous and unexpected success, which has already surpassed a billion monthly subscribers, Facebook Reels appear to be a bit too blatant for an attempt to recreate the element responsible for sending TikTok into […]
You can tell that memes around this will begin to appear soon. Just this Thursday, the Senate Commerce Committee held a hearing on Facebook’s ongoing research into the impact of Instagram on young girls. Connecticut Senator Richard Blumenthal questioned Facebook’s Global Head of Safety, Antigone Davis, if they would “commit to ending Finsta.” After what […]
TikTok ain’t letting up. With Twitter headlining recent social media news, the sage of short-form video won’t allow itself to be a runner-up. The recent NFT boom has signaled the platform that it has to start taking action to capitalize on the growing trend. And take action it did; TikTok had just recently announced its first official […]
TikTok ain’t letting up. With Twitter headlining recent social media news, the sage of short-form video won’t allow itself to be a runner-up. The recent NFT boom has signaled the platform that it has to start taking action to capitalize on the growing trend. And take action it did; TikTok had just recently announced its first official […]
Here’s some news regarding Twitter’s Professional Profiles; they’re finally opening it up to all businesses! Since the announcement of their professional profiles redesign in April of this year, online marketers and entrepreneurs were excited at the prospect of being able to finally polish their Twitter profiles, allowing for a better overall presence and engagement on […]
Facebook has been on a roll lately, and they’re not done! As the most recent addition to their list of current updates, Facebook is releasing new features on Messenger and Instagram direct, including cross-app group chats! Talk about platform-to-platform communication, right? This is expected to boost engagement as people will now have more options with […]
Google has been busy lately. On top of recently introducing a new default attribution model, they’re hinting at visual search results optimization with what they call Multitask Modeling. The company believes that such an update would further streamline product discovery and provide users with better contextual search results. As Google dives further into the territory of […]
Instagram has decided to add more flair to stories by changing the ‘Close Friends’ designation to ‘Selected People’. While this may seem like a minor update, it allows for a more streamlined stories audience and provides an additional element to your stories creation flow. Presently, the feature is still being tested in Brazil, with no clear date as […]
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