Twitter’s push for a broader focus on audio social has it expanding its ‘Spaces’ to enable all users to be able to host their own sessions. Here’s the official Tweet. Spaces hosting will now be open to all iOS and Android users. Prior to this update, only those with more than 600 followers could host their […]
Two seasons stand out most every year, both from a perspective of enjoyment and marketing. Summer and Christmas are momentous occasions that somehow always manage to see increases in general consumption and spending, while at the same time showcasing the rise of several new trends. This year’s Christmas season, in particular, stands to be a […]
In an attempt to come up with the next biggest social connection “thing”, Twitter ‘Communities’ has, unfortunately, not yet caught on. But, like a badly written report, Twitter continues to revise the format in hopes that ‘Twitter Groups’ would one day find their place in digital history. That time might be a step closer as Twitter […]
There are plentiful factors that go into consideration when gauging the effectiveness of a social media platform. Unfortunately, certain factors or elements, despite being viable indicators, are simply too “qualitative” so as to be able to directly gauge whether a site is truly useful or not. Can you really measure qualities such as authenticity and […]
To everyone’s surprise, Facebook is actually considering an official corporate name change! At this point, what other name, besides Facebook, would we all know it by? With probably a million other “what ifs” running through our minds, the last thing anyone would’ve thought of is “What if Facebook wasn’t named Facebook?” Truly a puzzling question […]
TikTok isn’t the only one to reach a user milestone. Snapchat, as indicated in its latest earnings report, is showing steady increases in both users and revenue as markets outside the US continue to exhibit a strong take up towards the app. It’s worth mentioning that this influx of users happened in conjunction just as Snapchat’s […]
October often marks the high-point of announcements regarding new product releases of the biggest smartphone manufacturers. Interestingly enough, such an announcement, with respect to Google’s latest product showcase, highlights not new core features, but instead an upcoming ‘Quick Tap To Snap’ function for its newest Pixel devices – the Pixel 6 and Pixel 6 Pro. […]
Facebook’s Novi Cryptocurrency Project hopes to cut platform-incurred costs by offering fee-free payments on its services as a result of “bypassing” traditional financial providers. Of course, it came as no surprise to know that this project has faced several setbacks, given the nature of its scope, challenges were meant to be encountered. A lot of regions are refusing […]
TikTok has been keen lately in helping people get a better understanding of the key trends that drive conversation and engagement on its platform. Though it’s not obvious at all, TikTok likes (and excels even) at making “lists”. TikTok has announced that it’s releasing its inaugural ‘Discovery List’, which is essentially a compendium highlighting the […]
Christmas is a mere 68 days away! For consumers, that’s roughly a little over two months to save up cash and prepare a holiday shopping list. For marketers, it could be an indicator if they’re likely doing well or slightly falling behind in terms of their marketing plans. With new opportunities appearing the closer we […]
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