YouTube has unveiled its latest move to empower creators worldwide by expanding access to its innovative “Create” video editing app. Designed primarily for Shorts creation, this app is now accessible to users in a diverse range of countries including Argentina, Australia, Brazil, Canada, Finland, Hong Kong, Ireland, the Netherlands, New Zealand, Spain, Taiwan, Thailand, and […]
In the wake of Apple’s Vision Pro unveiling and the escalating interest in augmented reality (AR) and mixed reality, Meta is gearing up to leap forward with its own AR glasses project. Rumors abound that the company, under the leadership of Mark Zuckerberg and his team, will reveal a prototype of its next-gen AR glasses […]
In the realm of social media analytics, Pew Research has recently unveiled a fascinating tapestry of TikTok usage behaviors in the United States. Delving into the nuances of how Americans engage with this Chinese-owned platform, the report sheds light on pivotal trends and patterns that shape the digital landscape. However, before we delve into the […]
In a move that some might find underwhelming, yet undeniably significant, Elon Musk’s brainchild, X, is democratizing its audio and video calling features. This decision marks a departure from the conventional model of restricting such privileges to premium subscribers, making it accessible to all users within the app’s ecosystem. Originally introduced to X Premium subscribers […]
Have you ever pondered the staggering magnitude of social media’s impact, with the United States alone witnessing a mind-blowing 436.1 billion visits in 2023? Or perhaps, the nuanced gender dynamics that unfold across various platforms, revealing a notable male dominance at 68.65%, leaving female users trailing at 31.35%? Between 2019 and 2023, the social media […]
LinkedIn, once the bastion of vibrant group interactions, saw its groups decline as spammers and scammers inundated the platform. However, amidst this decline, LinkedIn is hinting at a potential revival with its focus on public groups. Unlike their predecessors, public groups offer visibility to both members and non-members alike. This shift aims to foster transparency […]
In the fiercely competitive landscape of social media platforms, seizing any edge is crucial, even if it entails capitalizing on a rival’s setback. Today, YouTube unveiled a suite of innovative music remix capabilities for Shorts, strategically timed as TikTok grapples with losing access to Universal Music tracks amid a payment dispute. YouTube users can now […]
As Threads continues to gain momentum, with the platform now up to 130 million active users, more brands are also testing the waters, and seeing what sort of engagement they can drive in the new app. Which, honestly, is probably not a lot for most businesses as yet. The Threads community still feels pretty sparse, […]
X has unveiled its latest innovation in creator monetization, inspired by the success of YouTube sensation MrBeast. This new feature, dubbed “Creator Targeting,” empowers advertisers to sponsor specific creator content within the app, offering a direct route to engage with their chosen audience. The concept is straightforward: advertisers gain access to a curated list of […]
As Threads continues to refine its approach to fostering meaningful conversations on its platform, it embarks on a new phase by initiating a live trial of Trending Topics for a select group of users across the United States. According to Meta’s CEO, Mark Zuckerberg, the Threads team is in the process of fine-tuning the specifics. […]
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