Users rejoice, you’ll soon be getting more ways to target your ads on LinkedIn, with the platform adding a range of new Service interest attributes, and over 120 new Product interest options, to help refine your audience targeting. As LinkedIn explains: “With 90K+ Product Pages, 6.1MM Service Pages, and interactions on Linkedin Pages increasing 48% […]
Meta recently published the latest version of its ‘Widely Viewed Content’ report, which aims to dispel the notion that Facebook’s algorithms favor divisive, argumentative, and political content, with the actual data saying that what the majority of Facebook users really see in their Feeds is, in fact, mundane. Viewed with Girth The report has thus […]
Snapchat makes history by being the first social platform to jump on the all-new generative AI bandwagon. We say ‘first social platform’ because Microsoft already beat it to the punch, but we digress. Snapchat’s introducing some new chatbot elements for Snapchat+ subscribers called ‘My AI’, which will integrate ChatGPT into the platform, providing AI-generated responses […]
In lighter news, while TikTok is losing ground on some fronts, it continues to gain in others – TikTok has recently announced a new set of official measurement partners, which will provide third-party data on TikTok ads placement and performance to provide more reassurance to ad partners. As explained by TikTok: “Today, the TikTok Marketing […]
Concerns around TikTok’s potential ties to the Chinese Government are beginning to expand calls for the app to be banned in more regions. The UK is the latest player to give a crack at it, with the UK Government now looking to also have the app outlawed on its Government issued devices. As The Guardian […]
Could you honestly keep firing staff even after already crossing the 75% threshold of your total workforce? Well, apparently Elon Musk does. It’s a grueling story to keep having to retell, so for the sake of context, we’ll quickly recap how this maelstrom of chaos that is not Twitter’s staff structure came to be. Musk […]
Facebook might no longer be the coolest app in the world, but it remains to be among the most visited ones. On that note, which social platforms look to be the most beneficial to your business? Well, based on a new survey from Skynova, Facebook is still the most critical connector for SMBs, followed by […]
One thing that most SMBs constantly do is find better ways to market their brand/business, wouldn’t you agree? They do this for good reason – no brand grows if no one knows they even exist. Wanting to learn the essential marketing tactics is a commendable first step for any growing business while going through foundational […]
Did you know that Tik Tok’s growth has stalled and Facebook is trending? What about Microsoft posing a threat to Google with its new feature on Bing? Stay tuned for today’s entire episode because we are sharing three daily shots and the last one will even let you know how you can earn college credits […]
The only ONE who might be LIMITING you is YOURSELF. BELIEF is a very important notion. While it’s easy for us to believe in others, oftentimes, we have trouble doing the SAME for Ourselves. Just because a lot of people say something is ‘Impossible’, doesn’t mean it really is. At the END of the day, you get to dictate what RESULTS you get. If you believe that you […]
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