Google Wins Out over Russian Bot Scam Group

What might have been unbeknownst to you, Google had just recently won a significant court case against a group that had been operating a bot network to manipulate its systems, which could have major implications for future cybercrime cases. The case relates to a Russian-based group named Glupteba, which has utilized bots to essentially ‘break […]

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A Holiday Fireplace for Brands

One of the major selling points Social Media offers brands is the ability to quickly ramp up marketing outreach when needed. There are also mixed reports on just how strong sales will be for this year’s gift-giving season, now might be a good time to explore this wealth of new features and tips that major […]

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Pinterest: Increase in These Red Flag Removals

Pinterest just published its latest Transparency Report, which outlines all of the content removals and other moderation actions it took throughout the first half of 2022. Surprisingly, there are some interesting shifts within these figures, especially in one of the charts featured, which measures the number of Pins removed in each category over the past […]

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Musk Reinstates Trump

Yes on two fronts here – Trump returns to Twitter and that Twitter continues to eat mud. In what might just be the ultimate singular example of the Elon Musk experience in the app, which it achieved over just the weekends, Musk just reinstated former President Donald Trump’s Twitter account, despite saying that no decision […]

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Meta Removing Several Preference Fields

Guess what, we have news of yet another Meta removal for you all, but this may not be as big as its other projects. Meta has recently begun informing Facebook users that it’s removing several profile information fields to better streamline the platform, making it ‘easier to navigate’. We can’t say for certain whether or […]

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BOTTOM’S UP! NEWSLETTER – DOS2 #77 – 11/21/2022

You can’t Go to where you WANT TO if you don’t Look Back to where you’ve BEEN. The past is there to REMIND us of any Missteps we’ve taken and serve as IMPORTANT reminders of how FAR we’ve come. You don’t get BETTER by doing the Same thing; you get better by always coming up with something NEW. Speaking of Learning from the Past, being able to tell what the Future MIGHT bring is an important Skill that you can LEARN. […]

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Google Adds New Holiday Search Tools

Google’s also adding a couple of new Search enhancements for the holidays to help businesses maximize interest in the peak shopping season, and to help people get around and maximize their upcoming travels. Search for Shopping To start, Google’s adding new shopping AR elements for the holiday shopping push, including a new make-up simulator for foundation, which […]

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Ludacris Google Blog Post

Google’s New Shoppable Music Video

Google has been busy lately and adding to its growing list of projects in the lead-up to the holiday season is showcasing a new approach to its latest Black-owned Friday promotion, with the search giant teaming up with the rapper Ludacris to launch a new song, complete with a music video that featured a range of […]

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Snapchat’s New Celebratory 2022 World Cup Features

Another announcement! Snapchat recently announced a range of new features to help fans engage with the 2022 World Cup, including team-based AR filters and new Try-On features, so that you can see what you’d look like sporting each team’s ‘kit’. There will also be live update overlays to keep you informed on the latest happenings surrounding the […]

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TikTok’s New Audience Insights Tools

Here’s a nice little pre-holiday treat for all you budding TikTok advertisers out there, with the addition of new Audience Insights in TikTok Ads Manager, enabling users to drill down into specific demographic details about your audience in the app, including interests, usage behaviors, gender splits, and more. If you can’t effectively monetize short-form clips, which […]

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