Facebook’s Developing A New Reels Co-Author Option

Facebook continues to build out the functionality of Facebook Reels. This time, Facebook is rolling out a new collaborative Reels option that would provide a way for users to invite other users to co-author a Reels clip. Hmm, sounds similar to TikTok ‘Duets’, doesn’t it? Theoretically, it might point to the same idea, but don’t worry, Duets […]

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Twitter Testing New Mention Restrict Option

Twitter’s at it again! This time, Twitter’s developing yet another audience control option for Tweets, including a new toggle that would enable you to either stop people from mentioning your @handle completely or limit mentions to only those who you follow in the app. Don’t @Me Posted by Reverse Engineering expert Jane Manchun Wong, the new experimental option would give […]

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Snap Launches New AR CPR Guide

Snapchat just keeps on leveling up its AR game, continuing to expand the potential and practical value of the option, this time via collaboration with The International Federation of the Red Cross and Red Crescent Societies on a new AR CPR overview, which will help guide people through key lessons in life-saving CPR techniques. The new CPR […]

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TikTok x Linktree

Guess what, TikTok just announced a new partnership with Linktree that will provide TikTok creators with more referral link options, directly integrated into their TikTok profile, helping to drive more referral traffic from the app. This is yet another project by TikTok to try and improve its monetary standing to fare a better chance against tougher, revenue-based […]

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Musk’s Twitter Offer Still Being Questioned

Just when we were all starting to think that the whole Elon Musk Twitter takeover ordeal was finally reaching its end, another potential loophole that was lurking somewhere in that mess was uncovered. According to a new report from Insider, many of Musk’s equity partners, who agreed to his original $44 billion Twitter offer, are now looking to […]

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Twitter’s Initial Tests of Communities Audio Chats

Twitter’s looking to further enhance smaller community engagement in the app with the launch of a new test that will enable Communities admins to create dedicated audio space within their groups. Now, certain Community admins on Twitter will be able to launch audio chats, which will only be visible within the group. As Twitter explains: “With […]

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TikTok Publishes New Playbook for Auto Dealers

When you think of key promotion platforms for cars, TikTok likely doesn’t immediately come to mind. However, according to research, more than 40% of TikTok users are planning to buy or lease a car within the next six months, making it a viable consideration for automakers and marketers, especially for connecting with relevant, engaged, and […]

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Google Outlines New Ad Options for Video 360 Campaigns

As digital platforms work to find new, privacy-safe solutions for ad targeting, in line with rising consumer expectations, Google has developed a new process for Display and Video 360 campaigns which will facilitate personalized ad targeting on chosen websites, especially on those where consumers have given explicit permission for both advertising brand and the host site to […]

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TikTok 2022 Top Halloween Creators and Features

TikTok just released an overview of its Halloween options for 2022, showcasing a specific focus on how TikTok creators are building experiences around the event, as opposed to tools and filters created by TikTok itself. This is an interesting approach, seeing as how social apps would normally announce a range of new themed options for major […]

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Snapchat Unveils AR-To-Purchase For Halloween Costumes

It’s almost that time of the year again; but isn’t it the same every year for these annual holidays and events? But we digress. On the topic of annual happenings, Snapchat’s taking an interesting approach to Halloween this 2022 by enabling users to not only try on potential Halloween costumes via AR but to also […]

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