Snap Bitstrips 15th Birthday

Despite being available only since 2016, Bitmoji creator Bitstrips is turning 15 this week, and Snap’s celebrating the milestone with some new insights into Bitmoji adoption and usage in the app. As Snap outlines: “Born in Toronto, Canada in 2007, the personalized comic strip builder called Bitstrips made it possible for anyone to express ideas in a fun, creative storytelling […]

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TikTok Launches Automated ‘Smart Performance Campaigns’

TikTok’s looking to make it easier for advertisers to maximize their in-app results, with a new automated ad process called ‘Smart Performance Campaigns’, which essentially requires you to put your trust into TikTok’s machine learning systems for full ad targeting and optimization. As TikTok explains: “Smart Performance Campaign is our first end-to-end automation solution that leverages machine […]

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