TikTok Voted ‘Most Innovative’ Ad Platform

There’s no denying that TikTok is the most popular app ever, with over a billion people now logging in every month and scrolling through a seemingly endless stream of short clips that are algorithmically fine-tuned to meet their interests. In turn, this has also brought advertiser interest, which, according to the latest Kantar ‘Media Reactions’ survey, TikTok is now […]

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Twitter Announces Expansion of ‘Birdwatch’

Is this really ‘good’ news? Today, just weeks out from the US Midterms, Twitter announced that it’ll be expanding its experimental Birdwatch crowd-sourced fact-checking program as a means to combat growing misinformation throughout the app. Based on available examples so far, Birdwatch, which Twitter launched early last year, allows participants to highlight information within Tweets that they believe […]

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TikTok Adds More Regional Trend Insights to Its Data Tool

Here’s something that could help boost your TikTok holiday planning – TikTok recently announced that it has added tons more data to its ‘TikTok insights’ tool, which provides a range of snapshots and notes on key market trends and allows users to filter down to the specific information for your campaigns. Very Trendy From what we know so far, […]

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Twitter Tests New Options When Switching Timelines

Twitter’s trying out yet another option to give users more control over their Tweet experience, this time with updated descriptions and icons, available when switching between its algorithmic and non-algorithmic timelines. Tools that help provide additional context are always a good thing as they help complete a user’s toolkit that gives them all the power needed […]

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LinkedIn Announces 2022 ‘Talent Connect’ Conference

After being forced to go on a two-year hiatus, LinkedIn is finally able to once again hold its Talent Connect event this October. LinkedIn’s Talent Connect will showcase a range of expert insights on the state of recruitment, along with certain LinkedIn-specific trends, updates, and more. As LinkedIn explains: “For the first time since 2019, LinkedIn’s premier event for […]

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Twitter: New TV Show Discussion Insights

For those of you who might not have noticed, Twitter has long been a key companion for trending TV shows, with around six TV show-related Tweets sent every single second in the app. For years, Twitter has worked to capitalize on this in various ways, including through direct integration of live video content into the platform, […]

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Snap Shutter WEB3 Division

Wait, are platforms toning it down with the whole Web3 push? Earlier this week, Snapchat already announced that it would be cutting more than 1000 jobs, as part of its broader efforts to mitigate losses due to lower-than-anticipated ad spend. To achieve this, Snap means to focus on three specific areas to hone in future development. Snap […]

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Google Outlines New Efforts to Combat US Midterms Misinformation

Since the US Midterms are almost here, everybody has been talking about it. Google is joining in on the conversation by recently outlining how it looks to help connect Search and YouTube users with trustworthy information regarding the polls, thus helping combat misinformation and manipulation efforts across its platforms. The Fight First up, Google’s adding new section guidance within […]

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LinkedIn Data on The Most In-Demand Skills

Amidst the titanic shifts in employment and career choices, as a result of the pandemic, LinkedIn is now focused on helping its members maximize their job opportunities. To do this, LinkedIn has highlighted the latest ‘in-demand’ skills, as listed in LinkedIn job ads. LinkedIn is also launching a new overview of job postings within your network […]

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Tweet Editing Has Arrived!

After much anticipation, Twitter, today, has finally launched the first stage of live testing for what is, by far, the most-requested Social Media platform addition of all time – Tweet editing. Edited Tweets will include a note at the bottom, saying that it has been edited. All users can access the Tweet edit history by tapping on […]

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