TikTok Testing New ‘Nearby’ Content Feed

After recently being spotted by several users in testing, TikTok has confirmed that it’s currently trying out a new ‘Nearby’ content Feed, in addition to its current and hugely popular ‘For You’ and ‘Following’ tabs. Twitter use @sofeashra posted this image of the ‘Nearby’ Feed as it currently looks in the app (testing). As the name implies, TikTok’s newest Feed displays content […]

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Twitter Provides New Tweet Ad Tips

Looking to refine your Twitter marketing approach as we head into the holidays? Of course you are! Well, at least you should be. If you find yourself stuck in a rut, then this should help – a team from Twitter Business recently hosted a Twitter Space on how to best make use of Twitter ads. The team highlighted a […]

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New TikTok Insights About Commerce Evolution

TikTok’s really pushing for in-stream commerce to be a key element, so much so that this particular element is already a core part of its future growth strategy, with the platform currently seeing big success with its on-platform buying options in Mainland China. Integrating eCommerce, via shopping displays, live streams, tie-in promotions, etc., also gives TikTok […]

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