Snapchat just announced some new additions to its Snapchat+ subscription offer, while also sharing some new insights regarding Snapchat+ take-up. In turn, this provides additional perspective on the potential of such options in the broader strategic scheme. Snapchat+, which was launched late in June, allows Snap users to pay $3.99 a month to get access to an array […]
While TikTok has gone up against some big players the likes of Facebook, Instagram, and even YouTube, could it also eventually become a competitor for Google when it comes to web search and discovery? Google’s Senior Vice President Prabhakar Raghavan recently shared that the search giant does indeed note that TikTok is a growing risk, further noting that: “In […]
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