LinkedIn Publishes New ‘Framework’ for Events

Thinking of hosting an event? Personally, I can’t wait to get back into more in-person events. That said, online events still won’t be dying down anytime soon. As such, LinkedIn could be a valuable supplementary channel for both the promotion and hosting of your events, with LinkedIn’s live events options significantly gaining traction during the pandemic. Picture-Perfect […]

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TikTok Shares Another New Marketing Video Overview

Care to give your holiday campaigns a TikTok makeover? If so, then this could help – TikTok just published a new video overview that looks at key brand and marketing tactics on the platform, and in particular, how brands can collaborate with creators to help maximize their messaging. Now Trending  The video, titled ‘Do You Speak TikTok?’, […]

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Facebook Shuts Down Live Commerce Push

In a move that’s likely more reflective of a concern for TikTok than for Meta’s own overall growth plans, Facebook has announced that it’s shutting down its experiments that include live shopping, effective from October 1 of this year. As Business Insider reports, Facebook is decommissioning its native live stream shopping program, along with the ability to create product […]

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Google Adds New ‘Asian-Owned’ Listings Tag

Google’s adding a new option to help users support Asian-owned businesses, with a new ‘Asian-owned’ attribute available in Google My Business profiles. Check out Google’s announcement video. As seen in the video, the new ‘Asian-owned’ attribute adds a badge to the business display in both Search and Maps, which could help guide users that are looking to […]

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