LinkedIn’s looking to help out businesses that manage multiple accounts to streamline their LinkedIn marketing process, with the public launch of its new Business Manager platform. The platform enables you to feed into multiple accounts and manage all of them under a single dashboard. As per LinkedIn: “LinkedIn Business Manager is a new platform that makes it easier […]
If you enjoy posting on social media and seeing the engagement that comes with it, and have been doing such ever since you can remember, then you’re probably pretty adept at it by now. The big question is, could you actually make a living as a ’creator’ through partnerships with brands and various in-stream ad […]
Well, this can’t be good for team Elon – Today, Delaware’s Court of Chancery ruled in Twitter’s favor for an expedited trial in the Musk acquisition case, giving the latter just five days to present their argument as to why Musk should be allowed to back out of the deal. The case is now pegged for […]
Wow, TikTok sure is hell-bent on following in the footsteps of its Chinese sister. TikTok really wants to make live-stream commerce a thing, eventually turning the short-form video app into an online money market for various users and creators. Doing It Like Douyin Douyin generated $119 billion worth of product sales via live broadcasts in 2021, […]
Snapchat is nearly a decade old! After all this time, Snapchat is finally launching a web version of its app. Initially only available to Snapchat+ subscribers in select regions, Snapchat for web enables users to send messages and make video calls directly from their desktop PCs, providing yet another way to engage with your connections. As Snapchat […]
This is… a more questionable decision from LinkedIn more than anything. Last month, LinkedIn launched the first iteration of its new ‘Repost’ option on Feed updates, which provides a simple way to help amplify a post to your LinkedIn audience. Such could prove highly useful in alerting your network to new job opportunities, industry-specific trend reports, great […]
Marking the celebration of International Emoji Day, Instagram and Twitter have shared some new emoji usage insights, which could help you think about how you can further maximize emoji use. Let’s face it, almost all of us use emojis. In some way or form, people use emojis, with usage rising every year. High-Level Emoji-nation Instagram decided […]
Twitter recently conducted a new study into the impact that brand mentions within Tweets have on shopping behaviors and whether or not in-app product discussions lead to conversion. To provide us with a deeper perspective, Twitter partnered with Publicis to conduct a study on more than 9600 consumers in the US, the UK, India, and Mexico to determine how […]
After a pause in the chain of weekly updates regarding Elon Musk’s supposed acquisition of Twitter, we’re back with more news on the matter! This time, it might not be all drama. It appears that the deal is once again progressing, perhaps that ‘Full Firehose’ of Tweets drenched Musk enough for him to see reason. According to […]
TikTok’s looking to help marketers better track responses to their in-app campaigns through a new partnership with NCSolutions. This latest collaboration will provide new sales lift measurements based on the NCS’s methodology, providing more insight into the path to purchase. NCSolutions utilize machine learning solutions to provide comprehensive insight into sales performance, which can later connect to ad […]
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