With travel back on track in many regions, Snapchat’s looking to aid travel advertisers to reach their captive audiences with its new Dynamic Travel Ads. As it sounds, Snap’s Dynamic Travel Ads match offers from a business’ product catalog to serve travel destinations relevant to each user, based on places they’ve visited and products that they’ve […]
What if you can control the Tweets you’re shown every time you log into the app? What if you were given variable options to control how Twitter’s algorithm works? What would you say if you could essentially order the way in which relevant Tweets are presented, based on personal preferences? Fortunately for you and anyone […]
TikTok just announced a range of new initiatives in celebration of the upcoming Pride Month, including live-streamed events with exclusive content from the LA Pride Parade and Festival, as well as a showcase of LGBTQIA+- owned businesses. At least in this sense, TikTok well exhibits what a more inclusive approach looks like – one that all social platforms […]
Twitter just spiced up engagement a bit within its ‘Communities’. As its latest push, Twitter just gave Community admins the ability to pin Tweets at the top of the Community tab. Twitter Community mods will now have a new ‘Pin to Community Timeline’ option on any Community Tweet, which will then keep that Tweet atop the […]
June is Pride Month! That means that you should expect your social media feeds to be way more colorful than usual, as both people and brands show their support using the rainbow Pride flag in various ways. The use of the flag has become so prominent that some have even grown skeptical about its supposed […]
TikTok just announced that it has a new integration with WooCommerce, which would allow WooCommerce merchants to sync their store catalogs with their TikTok profiles, powering its more advanced product display offers. As TikTok explains: “WooCommerce is a flexible, open-source commerce solution built on WordPress. Home to almost one-third of all online shopping websites, it empowers anyone […]
Five weeks into Elon Musk’s Twitter takeover and the deal has yet to reach a decisive conclusion. So far, this is how things are progressing – this week, Musk’s $44 billion offer remains ‘On Hold’ due to questions over the accuracy of Twitter’s claim that 5% of its total users are fake. During this time, Twitter itself had to […]
This is a sign of the times. This week, LinkedIn shared its new data on remote job postings, as well as the difference in this year’s remote roles compared to last. LinkedIn’s latest insights have some surprising stats – though roles in ‘Technology, Media, and Information’ being remote come as no surprise, given that many online […]
Surprisingly, you can approach LinkedIn in the same way you built up your presence on, say, Facebook or other platforms, albeit garnering slightly varying results. Depending on your particular approach and content choice, you might see slightly better or slightly worse numbers on LinkedIn. Provided you know how its algorithm works and what prevalent user […]
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