Google just announced a range of new ad tools at its Google Marketing Live event. These included new opportunities to advertise within YouTube Shorts, new layouts for Responsive Display Ads, improved analytics, new ad testing options, and more. Google Hey! To start, YouTube Shorts has seen massive growth over the span of a year. To help marketers […]
June is Internet Safety Month! Ahead of the occasion, TikTok has already outlined a range of new online safety tips, created in conjunction with various partner advisers. At the same time, TikTok was also developing a new cybersecurity toolkit for families to help drive home their message of online safety at home. Better Safe, Says TikTok The main […]
It’s not Snapchat’s best day. Yesterday, the company issued a guidance note to the SEC which advised that the platform’s overall revenue would miss its target that it put down in its Q1 update, which it reported just last month. As Snap puts it: “Since we issued guidance on April 21, 2022, the macroeconomic environment has deteriorated further […]
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